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05 Kipp Bodnar of Hubspot: Informing the C-Suite, Writing a Book, and Ketchup

CMO Confessions

English - June 05, 2018 16:00 - 25 minutes - 23.5 MB - ★★★★★ - 5 ratings
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Previous Episode: 04 Book-Writing, Team-Building, and Relationships with Jeffrey Rohrs of Yext
Next Episode: 06 David Lewis of DemandGen: Data Operations, MarTech, and the Ideal Marketing Team

How can a marketing executive stand out in a crowded C-Suite? In this episode of CMO Confessions, Joe Hyland, CMO of ON24, chats with HubSpot’s CMO, Kipp Bodnar. Tune in to learn Kipp has to say about informing the C-Suite, how to go about writing a marketing book and why ketchup is the best condiment known to the world.

Follow Kipp on Twitter: https://twitter.com/kippbodnar 
Learn more about HubSpot: https://blog.hubspot.com 

Buy Kipp's books:
"The B2B Social Media Book": https://www.amazon.com/B2B-Social-Media-Book-Generating/dp/1118167767/ref=asap_bc?ie=UTF8
"Inbound Marketing, Revised and Updated: Attract, Engage, and Delight Customers Online": https://www.amazon.com/Inbound-Marketing-Revised-Updated-Customers-ebook/dp/B00MIT7ALS 

Learn more about ON24 here: https://www.on24.com/ 
Follow ON24 on Twitter: https://twitter.com/ON24 

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