Chris Malta's EBiz Insider Podcast artwork

Chris Malta's EBiz Insider Podcast

27 episodes - English - Latest episode: about 3 years ago - ★★★★★ - 38 ratings

Learn the TRUTH about ECommerce from Chris Malta. 30+ years in Online Business. Business Owner, Author, Radio Show Host, Internet Convention Speaker, Mentor and ECommerce Educator.

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Episodes

Private Labeling: Yes or No? | Chris Malta's EBiz Insider Podcast

April 02, 2023 17:56 - 3 minutes - 5.29 MB

Here's another favorite of the "let's screw the sheeple" crowd. This is usually presented as a component of the Amazing Amazon Business they're going to cheat you how to build. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the only thing you have to worry about is anybody ELSE you might listen to. Here's another favorite of the "let's screw the sheeple" crowd. This is usuall...

Product Pricing: Do It Right! | Chris Malta's EBiz Insider Podcast

March 15, 2023 16:00 - 11 minutes - 15.8 MB

Ever wonder why so much product pricing ends in 95 or 99 cents? Those are known as “charm prices”. They use what we call the “Left Digit Effect” to apply retail psychology to product pricing.   Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site.   EPISODE TRANSCRIPT Product Pricing: Do It Right When I teach ECommerce, product pricing is always required learning. People have such horribly skewed notions about product pricing that it's always an ey...

Brand Your Site, Increase Your Sales | Chris Malta's EBiz Insider Podcast

March 01, 2023 16:00 - 14 minutes - 19.6 MB

When I consult for ECommerce businesses or teach EBiz owners who already have sites, one of the things that stands out the most to me is the total lack of an Identity Package for that ECommerce business. An Identity Package helps to set the tone for site design, marketing style, and the entire Brand of the business...which always leads to more sales.   Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz...

Make More Sales Online | Chris Malta's EBiz Insider Podcast

February 15, 2023 16:00 - 9 minutes - 13.6 MB

One of the things I see quite often when I work with EBiz owners is the fact that most EBiz owners don’t think hard enough about the distinction between the physical world and the online world when creating web site pages. There are several important things to realize here when you want to make more sales (which is ALWAYS!).   Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chis Malta's EBiz Insider Podcast, where th...

EBiz Competition: Too Much? NO. | Chris Malta's EBiz Insider Podcast

February 01, 2023 16:00 - 7 minutes - 9.61 MB

EBiz Competition - Myth or Reality? Far too many people worry about the levels of competition in online business, when the truth is that there's actually very little, and here's why. Subscribe to the Show! EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the TRUTH about EBiz is the ONLY thing you'll ever hear. Here are some thing I hear from people all the time. “How can my online business compete with eBay and Amazon?” "How can I compete with all those big sto...

Wholesaler Backorders: Why and What To Do | Chris Malta's EBiz Insider Podcast

January 15, 2023 16:00 - 9 minutes - 13.3 MB

When you’re selling online, whether you use Drop Shipping or you physically stock and ship your products, wholesale backorders from your supplier are always a real possibility. As a business owner, it’s really important for you to understand why this happens and what you can do to avoid damage to your online reputation. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where we don't ha...

EBiz Fulfillment Centers | Chris Malta's EBiz Insider Podcast

January 01, 2023 16:00 - 7 minutes - 10.2 MB

A fulfillment center is a shared warehouse used by small businesses. Why is that important to you? Because if you're selling products online, your ideal situation is to be buying bulk products at wholesale for better profit margins, but having them stored and delivered by someone else. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast; quite possibly the only place left in the UNIVERSE t...

AliExpress, Oberlo and Other Disasters

December 15, 2022 16:00 - 5 minutes - 7.94 MB

AliExpress is something that highly questionable marketing gurus like Richard Cranium And His Amazing Wealth Machine (and many others) will tell you is a great way to get products drop shipped to your customers directly from China (sigh) at low, low prices (sigh). Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the truth is NOT negotiable. If you haven't heard of AliExpress ye...

Retail Arbitrage - Good or Bad? | Chris Malta's EBiz Insider Podcast

December 01, 2022 16:00 - 3 minutes - 5.41 MB

If you think it's a good idea to waste all your time, gas, and energy running around to retail stores all week long looking for individual bargain products that you then have to package and ship to Amazon to hopefully get resold on FBA for an artificially jacked-up price (cheating your own customers) before Amazon figures you out and suspends your account, please raise your hand. Be sure to Subscribe to the Show!  Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT We...

Outsourcing For Your EBiz | Chris Malta's EBiz Insider Podcast

November 15, 2022 16:00 - 4 minutes - 6.13 MB

Outsourcing is the favorite buzzword of all the online scammers under all the slimiest rocks on earth. Why? Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the truth about ECommerce WILL set you free. Outsourcing is the favorite buzzword of all the online scammers under all the slimiest rocks on earth. Why? Because everybody thinks everything should be EASY in ECommerce. Aft...

BEWARE EBiz Coaching! | Chris Malta's EBiz Insider Podcast

November 01, 2022 16:00 - 4 minutes - 6.41 MB

If you've been approached by somebody who wants to charge you a butt-ton of money to put you through ECommerce Training or Coaching, close your eyes immediately. Looking too closely at that 99% of those particular Gorgons will turn you to stone, just like in Greek mythology. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the truth isn't optional; it's a daily requirement. If ...

Free Trial Websites | Chris Malta's EBiz Insider Podcast

October 15, 2022 16:00 - 4 minutes - 6.22 MB

The idea of a Free Trial Website is purposely misleading, and here's why. When you start a REAL online business using a Website, the Website is actually the LAST thing you do, NOT the first. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where you CAN buy EBiz Scammer Pinatas in the gift shop if you like! The idea of a Free Trial Website is purposely misleading, and here's why. ...

Automatic Product Feeds: Good or Bad? | Chris Malta's EBiz Insider Podcast

October 01, 2022 16:00 - 4 minutes - 6.78 MB

There are serious problems with automated product feeds that nobody seems to want to tell you. So I'll tell you, because I don't want you to have serious problems with your online business! Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT When you have a web site that sells products online, sometimes you come across Automated Product Feeds from drop shippers and other wholesalers. This means that your supplier automatically loads y...

Free Shipping – Should You Offer It? | Chris Malta's EBiz Insider Podcast

September 15, 2022 16:00 - 9 minutes - 12.7 MB

"Free Shipping" doesn't exist. There's no such thing. It's a myth. Somebody ALWAYS pays for shipping. In the 25+ years I've been making money online (and in my 43+ years in business overall) I have never come across a shipping company that ships for free. Have you? Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT "Free Shipping" doesn't exist. There's no such thing. It's a myth. Somebody ALWAYS pays for shipping. In the 25+ years...

The EBiz Gold Rush (Not!) | Chris Malta's EBiz Insider Podcast

August 15, 2022 16:00 - 9 minutes - 12.6 MB

If you've decided to get in on this by starting your own home-based ECommerce business, the first thing you need to know is that you're going to be walking through a minefield in the dark. With a blindfold on. Hands tied behind your back, forced to hop on one foot. Be prepared! Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the truth will open your eyes wider than a Lasik surge...

Paid Advertising – Do You Need It? | Chris Malta's EBiz Insider Podcast

August 01, 2022 16:00 - 12 minutes - 17 MB

There’s a very good reason why the Fake Gurus tell you to use paid advertising, even though they know perfectly well that for home based business owners paid advertising is a huge flushing toilet the size of Niagara Falls, only instead of flushing water it flushes your cash down the drain. The Fake Gurus don’t care if that happens to you, and it will happen to you if you use paid advertising. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRA...

Amazon: Should You Sell There? | Chris Malta's EBiz Insider Podcast

July 15, 2022 16:00 - 7 minutes - 9.75 MB

Amazon is a great place for LARGE companies to sell products. Not so much for home-based business. Can you make SOME money on Amazon as a small business? Sure. You can also make SOME money collecting old soda cans. It's just not going to be a full time living. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the truth prevails, and the scammers fail. Let's talk about the whale ...

Importing From China: Good or Bad? | Chris Malta's EBiz Insider Podcast

July 01, 2022 16:00 - 5 minutes - 7.95 MB

Apparently China has somehow become a place that defies the general rules of Economics. Products are made at Amazing Low Prices, sold at Amazing Low Prices, and you can get them to your garage, your basement or a Convenient Storage Unit Near You at Amazing Low Prices. (Sigh). Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where business owners learn to be business owners, and scammer...

What Happened to eBay? | Chris Malta's EBiz Insider Podcast

June 15, 2022 16:00 - 7 minutes - 9.87 MB

From the late 90's into the late 2000's, eBay was actually a decent place to make some money. It was just people selling stuff to people, and all was right with the world. Unfortunately, Meg Whitman left eBay in March of 2008. That's when eBay started to slide downhill. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where you heard it here first, because you definitely won't hear it ...

Site Templates: Should You Use Them? | Chris Malta's EBiz Insider Podcast

June 01, 2022 16:00 - 5 minutes - 7.65 MB

Anyway, here's a fun fact for you. If you want to build a product sales website, you cannot simply use an e-commerce website template straight out of the box, and ever expect to make any reasonable number of sales. And yet, guess what? There are tens of thousands of them out there. Why? Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris malta's EBiz Insider podcast, where the information is so good that even the fami...

Liquidations - Good or Bad? | Chris Malta's EBiz Insider Podcast

May 15, 2022 17:00 - 5 minutes - 7.8 MB

There are a lot of so-called EBiz "gurus" out there who tell you that you can make a killing online buying and selling liquidated products. They tell you that you can buy them for pennies on the dollar, then turn around and sell them at retail on eBay, Amazon, and so on. To most people who don't have a lot of experience in retail, that sounds pretty exciting. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's...

Setting Up Your Business Name | Chris Malta's EBiz Insider Podcast

May 01, 2022 17:00 - 11 minutes - 15.2 MB

There are a lot of mixed-up perceptions out there about what you should name your business and how you should register it. That can cause you a lot of problems down the road. If you do those five things, you'll be fine. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where the only thing that can hurt you is MISSING an episode! There are a lot of mixed-up perceptions out there about...

Business Insurance - Do You Need It? | Chris Malta's EBiz Insider Podcast

April 15, 2022 17:00 - 8 minutes - 11.7 MB

I often get this question in my EBiz Insider Workshops: Do I need business insurance for my ECommerce business? Well, if you ask an insurance salesperson, the answer will always be a resounding YES!...because you're talking to an insurance salesperson. In reality, things are a bit different. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Business Insurance - Do You Need It? Welcome to Chris Malta's EBiz Insider Podcast, where...

Google Can't Teach You ECommerce!| Chris Malta's EBiz Insider Podcast

April 01, 2022 17:00 - 7 minutes - 10 MB

Google is a search engine. It's not a business owner, and it cannot teach you how to be a business owner. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chris Malta's EBiz Insider Podcast, where you'll always hear the Truth about EBiz, even if it isn't as pretty as everybody else's lies. I spend a great deal of time teaching the ECommerce business to all kinds of people. Through my EBiz Insider Workshop, Educational ...

"Tax All Internet Businesses" - What You should Know | Chris Malta's EBiz Insider Podcast

March 15, 2022 17:00 - 11 minutes - 15.9 MB

Every couple of years, somebody somewhere does something that brings the idea of an Internet-wide sales tax back into the news here in the US. This naturally causes people to freak out left and right. Why? Because most people are seriously misinformed about why this might happen, how it might happen, and what effect it may have on home-based ECommerce businesses. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site.   EPISODE TRANSCRIPT Welcome to Chr...

How EBiz Scams Affect YOU | Chris Malta's EBiz Insider Podcast

March 01, 2022 17:00 - 10 minutes - 14.1 MB

Everybody who decides to open a home-based ECommerce business is going to come across a huge variety of scams. It's unavoidable; there are literally thousands of people out there who will lie to you and try to cheat you out of tens of thousands of dollars. Learn what happens, how to avoid it, and what the true cost is. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site.   EPISODE TRANSCRIPT Everybody who decides to open a home-based ECommerce busines...

Make More Sales Online | Chris Malta's EBiz Insider Podcast

April 22, 2018 23:51 - 9 minutes - 13.6 MB

One of the things I see quite often when I work with EBiz owners is the fact that most EBiz owners don’t think hard enough about the distinction between the physical world and the online world when creating web site pages. There are several important things to realize here when you want to make more sales (which is ALWAYS!).   Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT Welcome to Chis Malta's EBiz Insider Podcast, where th...