Why Should Software Vendors Consider Selling via Distributors with Oliver Roth (Prianto)
Channel Voices
English - February 17, 2021 14:00 - 32 minutes - 22.6 MB - ★★★★★ - 3 ratingsMarketing Business Management partnerships alliances business partner ecosystem channel channel partners channel programs channel business saas channel marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In this episode, Oliver Roth, co-founder of Prianto reveals the benefits of partnering with Distribution Partners and we draw from his own experiences. We discuss how and when should software vendors consider Distribution as part of their Channel Go to Market strategy and find out in detail what makes these partnerships successful.
Prianto - Prianto GmbH was founded in 2009 in Germany by William Geens and Oliver Roth as a starting point. Prianto is positioned in the distribution market as a pure play software distributor. Over the last years Prianto has grown into a group of companies covering the IT markets in Europe and Canada. Today Prianto is a leading software distributor with a focussed vendor portfolio.
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