Change Lab: Conversations on Transformation and Creativity artwork

24 Jeff Goodby on Creating Mass Intimacy through Artful Advertising

Change Lab: Conversations on Transformation and Creativity

English - April 09, 2019 04:05 - 49 minutes - ★★★★★ - 56 ratings
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Previous Episode: 23 Rebeca Méndez on dissolving boundaries and connecting with our animal nature
Next Episode: 25 RISD President Rosanne Somerson on the Next Iteration of Creative Education

Jeff Goodby is an advertising legend, whose humanity and humility have propelled him to the peak of a profession not necessarily known for either. Imagine an ad man as clever and visionary as Don Draper, minus the chain-smoking and cynicism and you start to get a sense of the scope of Jeff’s influence in the advertising industry.
Learn more about your ad choices. Visit megaphone.fm/adchoices

Jeff Goodby is an advertising legend, whose humanity and humility have propelled him to the peak of a profession not necessarily known for either. Imagine an ad man as clever and visionary as Don Draper, minus the chain-smoking and cynicism and you start to get a sense of the scope of Jeff’s influence in the advertising industry.

Learn more about your ad choices. Visit megaphone.fm/adchoices