Episode 47: What is Fit-for-purpose CRM Data and Why is it Critical for Your Org

Digital Switch

English - July 17, 2023 13:00 - 27 minutes - 18.9 MB - ★★★★★ - 4 ratings
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Previous Episode: Episode 46: Introducing Cuneiform for CRM - Know Now if Your Business Data is Fit-for-purpose

In this week's episode, Sonia sits down with returning guest, Mehmet Orun (Sr. VP of Product at PeerNova), to discuss the meaning of fit-for-purpose data and why it is so critical for an organization. He shares how Cuneiform for CRM helps CRM stakeholders achieve fit-for-purpose data.

Mehmet answers the following questions:

What does fit-for-purpose data mean? What are some examples?How does fit-for-purpose apply today in business?Why is it critical for Salesforce customers?What are some things Salesforce customers can do to determine if their CRM data is fit-for-purpose?What is Cuneiform for CRM and how is it different from other applications?How can customers get started?

Install Cuneiform for CRM in the AppExchange