Episode 11 – Mixed Tape

This Episode we (Eamon and Grant) spend some time reflecting on the first 10 Catching 22 episodes, commenting on our highlights and surprised takeaways. We also spend a good amount of time discussing one of Grant’s favourite market assessment / product development techniques “Jobs to be Done”. We wrap up our chat with a commentary about books and movies … Continue reading Episode 11 – Mixed Tape

This Episode we (Eamon and Grant) spend some time reflecting on the first 10 Catching 22 episodes, commenting on our highlights and surprised takeaways.

We also spend a good amount of time discussing one of Grant’s favourite market assessment / product development techniques “Jobs to be Done”.

We wrap up our chat with a commentary about books and movies we’ve recently enjoyed and drop a few hints about some of the guests we have planned for future episodes.

Eamon Pielow, @EamonPielow, LinkedIn
Grant Hull, @gbuffer, LinkedIn

Concepts and Themes

That being an entrepreneur is a challenging journey.
The lessor known effects that content piracy has on the Australian film industry.
That Android and iOS are now different enough that their unique interface paradigms should respected by developers.
Jobs to be done (JTBD) as a very good tool for evaluating why people use software and everyday objects.
Clayton Christensen’s Milkshake example for JTBD
Teaching content about JTBD as part of the University of Adelaide’s Tech eChallenge program

Links

Adelaide Uni’s eChallenge – www.adelaide.edu.au/echallenge/ 
JTBD – Jobs to Be Done website – jobstobedone.org
Clayton Christensen and Milkshakes:

Books, Podcasts and Online Things

BOOKS:

Seven Steps to Accelerated Wealth – John L. Fitzgerald
The Martian – Andy Weir (www.andyweirauthor.com)

 MOVIES:

The Hunt – www.imdb.com/title/tt2106476
Difference Drummers – www.imdb.com/title/tt2472742

YouTube:

Film Riot – www.youtube.com/user/filmriot

(Tommy Tiger Fang)

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