Episode 50: What’s in a Name? Creating a Brand Name That Builds Intrigue & Differentiates Your Products

Cast Polymer Radio

English - October 23, 2020 17:13 - 47.4 MB - ★★★★★ - 4 ratings
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Previous Episode: Episode 49: Interview with Mike Grogan of Source 1

Next Episode: Episode 51: Leadership Lessons & Becoming Stronger through Adversity

In this week’s marketing segment, brand naming expert Mike Carr joins me on the show to discuss ways to create brand names that create curiosity and differentiate your product over the competition. Mike is the founder of NameStormers, a company that has been in business since 1986 creating product brand names for Fortune 500s and start-ups alike. ...

In this week’s marketing segment, brand naming expert Mike Carr joins me on the show to discuss ways to create brand names that create curiosity and differentiate your product over the competition.

Mike is the founder of NameStormers, a company that has been in business since 1986 creating product brand names for Fortune 500s and start-ups alike.

On today’s episode, we’ll be discussing how to create new product names that convey value to your customers.

You can learn more about their company by visiting them at https://www.namestormers.com.