Miss Grass: A Community to Brand Masterclass ft. Kate Miller
Cannabis in 10
English - December 07, 2023 05:00 - 11 minutes - 10.8 MB - ★★★★★ - 18 ratingsAlternative Health Health & Fitness cannabis Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Trust…..
The most under-recognized tool to guarantee brand loyalty.
The Cannabis industry is no different than others when building a brand.
Build trust, then leverage that trust via first-person data to create a product tailored toward your customer.
Miss Grass has done this exceptionally.
Starting as an Online Community, gathering 90K emails, and then using the data from the community to deliver a product that meets their needs and interests.
This week, we sat down with Kate Miller, Co-Founder & CEO of Miss Grass to discuss the following:
How to convert an online Community to a brand
Brand iterationImportance of terpenes combinations for consistencyUsing first party data to drive decisionsGuest Links:
https://twitter.com/MissGrasshttps://www.instagram.com/kdebz/https://www.instagram.com/missgrass/https://missgrass.com/Follow us: Our Links.
At Eighth Revolution (8th Rev), we provide services from capital to cannabinoid and everything in between in the cannabinoid industry.
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