Navigating the future of TV streaming: 2024 is the year advertisers will cut the cord, a podcast sponsored by Roku
Campaign Chemistry
English - December 21, 2023 15:00 - 25 minutes - 23.3 MB - ★★★★★ - 3 ratingsBusiness News Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Campaign Chemistry: Fig founder and creative chairman Mark Figliulo
Next Episode: Campaign Chemistry: The best of 2023
The TV streaming landscape is ever evolving and marketers are working hard to stay one step ahead of trends in TV streaming. With over 75 million active accounts and close partnerships with several publishers and advertising partners, Roku has a unique viewpoint on emerging trends and themes that will shape the industry in 2024. Jordan Rost, Roku’s head of ad marketing, will dive into these insights to help guide marketers in the year ahead.