CR 27 - 3 Reasons You Need To Be Using Video In Your Business

 

Video is the fastest way for you to create a connection with your audience - the sound of your voice and body language allows your audience to connect with you instantly.

Using video lets your audience get a better sense of who you are. When they can see you, it helps you to build trust with them, and when done intentionally, you reinforce your brand. 

When you use video, your personality and voice are center stage, and that’s critical to building your know, like and trust relationship with your audience.

It’s also a great way to showcase your expertise and share what you know that can help people live better lives and build better businesses. On today's episode learn:

​How to quickly organize your thoughts to keep viewers watching
A really cool tip on audio
The best way to position your camera

It actually goes back to the basics - the 3 p’s Purpose, Plan and Presence. If you want a review, check out episodes 2,3 and 4.

Being intentional will save you from the shoot and pray and shoot and spray mindset and make sure you shoot and score with the audience you want to reach. 

And at the end of this episode I have a very special challenge and opportunity for a select few of you who are chomping at the bit to start doing video as part of your marketing program so that in just  6 weeks, you can be on camera without looking awkward or like an amateur to your audience and peers. Check it out here:

How To Prepare For Your Next Photo or Video Shoot

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