Retargeting, as Explained by Nerf Guns

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English - April 29, 2015 04:30 - 16 minutes - 22.2 MB - ★★★★★ - 32 ratings
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Sometimes, your landing page visitors aren't quite ready to convert. At least not yet. And that's all right.

There isn't much you can do to convince people who simply need more time, but there is a lot you can do to remind them that you exist and gently nudge them toward conversion.

Which is where retargeting comes in.

In this episode, we talk to Johnathan Dane about how retargeting can help you recapture those prospective customers that haven’t yet taken the plunge (but totally want to).