174: Sales is Not Personal: Her Campus Media with Windsor Western

Call Me CEO: Moms Building Businesses, a Woman's guide to Balancing it All

English - January 30, 2024 09:00 - 55 minutes - 37.9 MB - ★★★★★ - 80 ratings
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Previous Episode: 173: Crumbl Cookies: Bringing Us Together with Jason McGowan

Next Episode: 175: Period Pain Treated with a Tampon | Daye and CEO Valentina Malenova

Have you ever wondered how you can build a community and connect on social media? In this episode, Camille welcomes Windsor Western, the co-founder of Her Campus Media, the leading media platform dedicated to empowering college women around the globe.

Windsor shares how Her Campus Media was founded by her, Stephanie Kaplan Lewis, and Annie Wang while they were undergraduates at Harvard University and how they were able to grow it into the number one media and marketing ecosystem for college women that it is today. She shares her advice on how to market and work with brands and how to deal with the different facets of social media.

If you’re interested in working with marketing and social media, tune into this episode to hear Windsor’s tips on how you too can build a successful community that can help other people.

Resources:

Interested in becoming a virtual assistant? Join the 60 Days to VA Course:
www.camillewalker.co/VA

Access the 5-day email sequence to help you discover your purpose:
www.callmeceopodcast.com

Looking for one on one coaching to grow your team, reach your goals, and find the right life balance. Grab a free discovery call with Camille:

www.calendly.com/callmeceopodcast/discovery-call-with-camille

Windsor’s Three Book Recommendations:

Traffic by Ben Smith:

www.amazon.com/Traffic-Genius-Rivalry-Delusion-Billion-Dollar/dp/0593299752

Extremely Online by Taylor Lorenz:

www.amazon.com/Extremely-Online-Untold-Influence-Internet/dp/1982146869

No Filter by Sarah Frier:

www.amazon.com/No-Filter-Inside-Story-Instagram/dp/1982126809