In today's conversation, I chat with Natalie Meyer of Tokyoesque, a localization and market research company. In the episode, Natalie shares her insights into some unique aspects of the Japanese marketplace, as well as common difficulties foreign companies face when entering Japan, and vice-verse.




Today's Word:


ほんね


ho-n-ne


Meaning: one's true opinion, real intention, motivation




Natalie's Links:

Tokyoesque
LinkedIn



Book Recommendation:

The Culture Map



Related Episodes:

Faye-Sensei on Culture Shock and the Power of Open-Mindedness
Anil Raj on Entrepreneurship and Mentorship in Japan
Discovering Ma: Finding Success in Japan by Learning to Pay Attention with Byron Barón



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