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#447: The Formula for an Influential Story
Business of Story
English - January 22, 2024 12:00 - 37 minutes - 86.5 MB - ★★★★★ - 156 ratingsBusiness storymarketing branding business contentmarketing digitalmarketing parkhowell socialmedia storytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #446: How Your “Rags to Riches” Story Builds Trust for Your Brand
Ty Bennett, author of The Power of Storytelling: The Art of Influential Communication, shares his formula for an influential story with the emphasis on always placing your audience at the center of your story.
Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.
Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.
Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.
#StoryOn!
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