#325: How a Story Propelled Their Brand to Market Dominance
Business of Story
English - September 20, 2021 06:01 - 49 minutes - 114 MB - ★★★★★ - 156 ratingsBusiness storymarketing branding business contentmarketing digitalmarketing parkhowell socialmedia storytelling Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #324: The Sales Power of a Focused Brand Story
Ron Sciarro and Paul Preston, co-founders of Aqua-Tots Swim Schools, share how they grew their franchise from one pool to 120 communities across 14 countries as the world’s largest swim school franchise.
Explore Park's free and premium story building tools including his new book, Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand: http://bit.ly/StorytellingTools
Like what you hear? Park offers online or in-person workshops, consulting and keynotes. Visit businessofstory.com to get in touch.