On this episode of Business of Social, David is joined by Tatiana Simonian, CMO of Airtime, to take a look at the overall social/marketing landscape and to discuss her viral Medium article, “The Great Resignation, The Great Exhaustion.” Tatiana is a seasoned marketer who has spent time at Twitter, Tumblr, Neilson, Amazon, and now Airtime. Tatiana shares lessons from her past that all marketers can learn from, discusses marketing “silver bullets,” and shares why it’s okay to fail and fail hard.