Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands.

This week James breaks down the steps of how to actually develop and build a brand. This is based on his 14 years of brand, communication and marketing experience working with very successful personal brands as well as some of the largest brands on the planet.

He dives into his ‘Brand Overview’ process that looks at:

* Core Values

* USPs

* Mission Statement

* Value Proposition

* Ideal Buyer Profile

* Target Market

* Elevator Pitch 

The mission of our show is to create a sense of inspiration and aspiration for our community of likeminded go-getters who are the influencers, innovators, creators, makers, builders, crafters and doers who form the next big wave of entrepreneurial success and this episode of the show is designed to be a practical and tactical dose of expertise for those looking to grow great brands.

Pop James and email to get his ‘Brand Overview’ HERE