This show is bought to you by the Ultimate Podcast Group

Hosted by multiple iTunes Top 10 podcaster James Burtt https://www.instagram.com/jamesburttofficial/, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands.

This week James shares how Apple Podcasts have revealed the 3 elements of what the algorithm looks at when putting podcasts in the charts.

Now, a lot of the ‘experts’ will tell you that the chart isn’t important but that is because they don’t actually understand how to commercialise shows - as someone who has launched more shows that anyone in Europe, created a 7 figure business from a podcast and has a sideline 6 figure branding agency James can tell you the charts DO matter, if you know how to make them work for you!

They give you credibility

Organic reach

The opportunity to secure more valuable guests

Give you expect positioning

Global audience

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