BTB Special: Innovate Or Evaporate - Lessons Learned From Starling Bank

Building The Brand with James Burtt

English - June 17, 2020 09:06 - 12 minutes - 11.3 MB - ★★★★★ - 3 ratings
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Previous Episode: Chris Taylor: Social Media That Builds Your Brand

Next Episode: BTB Special: Do You Run Your Business Proactively Or Reactively?

BTB Special’s are shorter solo shows from Building The Brand host James Burtt as he actually builds a new brand and business in real-time and he shares the journey via the podcast!

These are daily shows that are sharing what goes on day-to-day to get a brand off the ground, gain traction, create momentum, generate revenue and scale up.

James is embarking on the creation of his own specialist training business and podcast production agency so BTB specials will document the journey of Building The Brand… literally!

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In this episode James shares the importance of innovating in business in order to never get left behind by your competitors. This lesson came from an amazing interaction with Starling Bank last week when James managed to setup a brand new business account in a matter of days… when his existing bank told him it would take 6 weeks!

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