Building My Legacy
267 episodes - English - Latest episode: 10 months ago - ★★★★★ - 18 ratingsBuilding My Legacy Podcast examines how leaders build legacy. The podcast will encourage, stimulate, challenge and motivate you as leaders to effectively Build Your Legacy.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Episode 165-Robert Syfert on More Efficient Real Estate Investing-Building My Legacy with Lois Sonstegard, PHD
July 16, 2021 19:39 - 34 minutes - 31.5 MBWelcome to Episode 165 of Building My Legacy. In this podcast we talk with Robert Syfert, who has built three successful start-ups from the ground up and sold and managed hundreds of investment properties. When Robert started investing in real estate, he was surprised that it took up so much of his time, taking away from the time he preferred to spend with his family. Using his own experience, he developed tools and online processes to help make real estate investing more efficient. He outli...
Episode 164-Sid Garza-Hillman’s Six Truths toward Happiness-Building My Legacy with Lois Sonstegard, PHD
July 13, 2021 18:13 - 35 minutes - 32.6 MBWelcome to Episode 164 of Building My Legacy. In this podcast we talk with author, podcaster and health coach Sid Garza-Hillman who has a fascinating “Small Steps Approach” to long-term habit change. Sid has used this approach successfully with people in all areas, including leadership, productivity and health and wellness. In addition to exploring Sid’s “small steps” philosophy, we hear about his latest book, which he describes as “a philosophy of happiness book.” Six Truths: Live by these ...
Episode 163-Luke Hyde on Effective Online Marketing for Small Businesses-Building My Legacy with Lois Sonstegard, PHD
July 13, 2021 18:06 - 26 minutes - 23.9 MBWelcome to Episode 163 of Building My Legacy. In this podcast we talk with Luke Hyde, the founder of Drive Digital Advertising, an agency that specializes in helping small businesses use online advertising. He also developed the Small Business Digital Road Map, an all-in-one video program that introduces small businesses to social media and helps them get started with online marketing. Luke understands the challenges small businesses face when they think about online marketing. They may not...
Episode 162-Tim Keen on Growing Your E-commerce Business-Building My Legacy with Lois Sonstegard, PHD
July 09, 2021 19:38 - 28 minutes - 26.4 MBWelcome to Episode 162 of Building My Legacy. In this podcast we talk with marketer Tim Keen, co-founder of Loop Club, a digital marketing agency that has grown 10X in the last two quarters. Loop Club works with successful e-commerce brands that have found traction online but don’t have the internal resources to scale a growth marketing operation. Tim’s agency identifies clients’ key metrics and builds processes around driving optimization and growth in those metrics. Tim talks with us abou...
Episode 161-David Friedman on Building Your Workplace Culture-Building My Legacy with Lois Sonstegard, PHD
July 06, 2021 19:08 - 38 minutes - 35.1 MBWelcome to Episode 161 of Building My Legacy. In this podcast David Friedman — award-winning CEO, entrepreneur and author — talks with us about the importance of building cultures. David believes that, as a leader, if you don’t take control of your corporate culture, it will be created for you by the strongest personalities within your organization. In our discussion, he provides tips on how you can be intentional about culture and introduces us to the process his CultureWiseTM system uses t...
Episode 160-Darin Dawson on Using Videos to Build Relationships-Building My Legacy with Lois Sonstegard, PHD
July 02, 2021 17:46 - 25 minutes - 23.8 MBWelcome to Episode 160 of Building My Legacy. In this podcast Darin Dawson, co-founder and CEO of BombBomb, introduces us to his company’s software that makes it easy for users to create and send out simple videos to current customers, prospects, employees or just about anyone you want to build a relationship with. As a salesperson, Darin learned the value of one-on-one meetings but wanted to, in his words, “scale myself.” The result was BombBomb, a human-centered communication platform tha...
Episode 159-Chris Arnold on Lead Generation and the Isolation of Entrepreneurship-Building My Legacy with Lois Sonstegard, PHD
June 29, 2021 18:42 - 27 minutes - 25.1 MBWelcome to Episode 159 of Building My Legacy. In this podcast we talk with lead generation expert, coach and real estate entrepreneur Chris Arnold. Our discussion touches on all of those areas of expertise as we explore how Chris successfully uses radio to generate motivated real estate seller leads … and The Multipliers Mastermind, which Chris created to help the nation’s top real estate investors overcome the isolation of entrepreneurship. Chris has the kind of lifestyle many of us as drea...
Episode 158-Natasha Carroll’s Advice on Buying, Selling and Investing in Real Estate-Building My Legacy with Lois Sonstegard, PHD
June 29, 2021 18:36 - 23 minutes - 21.3 MBWelcome to Episode 158 of Building My Legacy. In this podcast we talk with real estate broker Natasha Carroll whose boutique real estate firm offers personalized service for buyers and sellers in the greater Houston area. Natasha developed her unique philosophy about real estate as a result of a bad experience she had early on when she started investing in real estate. She quickly learned that she needed to learn real estate for herself so that she wouldn’t be at the mercy of an agent or a ...
Episode 157-Christina Lenkowski with Tips on Becoming a Podcast Guest-Building My Legacy with Lois Sonstegard, PHD
June 25, 2021 18:27 - 25 minutes - 23 MBWelcome to Episode 157 of Building My Legacy. In this podcast we talk with Christina Lenkowski, a publicity strategist who specializes in helping her clients become guests on podcasts. Christina explains what an important role “earned media” — like being a podcast guest — can play in your overall marketing approach. It’s an important part of the “marketing pie,” as Christina describes it. The other two parts — paid media (ads) and owned media (your own podcasts, social media channels, e-news...
Episode 156-Jonathan Raymond on the ‘Human Way’ to Reach Your Business Objectives-Building My Legacy with Lois Sonstegard, PHD
June 22, 2021 19:23 - 24 minutes - 22.5 MBWelcome to Episode 156 of Building My Legacy. In this podcast we talk with Jonathan Raymond, CEO of Refound, which offers leadership training and consulting to businesses looking to grow, build a high-performing culture and reach ambitious objectives — by blending personal and professional growth. Jonathan explores with us the need to have transparent, honest conversations if you want your managers to become better leaders who think about the future of your business … and your employees to b...
Episode 155-Oscar and Kiya Frazier on How ‘Couple-preneurs’ Can Be Successful-Building My Legacy with Lois Sonstegard, PHD
June 18, 2021 17:58 - 26 minutes - 24.5 MBWelcome to Episode 155 of Building My Legacy. In this podcast we talk with Oscar and Kiya Frazier, a husband and wife team who have found a way to work together successfully in their own business. They share with us how they became a “couple-preneur,” how they lost nearly everything and how they were able to rebuild a thriving business with two very different facets. Their nDemand Consulting business, which specializes in global crisis management and business efficiency, has a division calle...
Episode 154-Charley Mann on a Business ‘Health Check’ and Other Tools for Growth-Building My Legacy with Lois Sonstegard, PHD
June 18, 2021 17:48 - 27 minutes - 25.3 MBWelcome to Episode 154 of Building My Legacy. In this podcast we talk with Charley Mann, the president and lead coach of Great Legal Marketing, which helps law firm owners build high-income, self-managed practices. Our discussion is valuable for any business owners who want to know why their business can’t grow. Charley’s “health check” offers a unique way to look at revenue per employee and how this figure can tell you if you have the right number of employees to deliver a profit now and to...
Episode 153-Rilus Dana on Adding Digital Assets to Your Estate Planning-Building My Legacy with Lois Sonstegard, PHD
June 14, 2021 01:02 - 30 minutes - 28 MBWelcome to Episode 153 of Building My Legacy. In this podcast, we talk with Rilus Dana, a probate and estate attorney who founded Maat Legal Practice Management. Named for the Egyptian goddess of law and order, Maat Legal helps attorneys empower their clients with modern digital asset planning. Rilus believes that many law firms are not leveraging technology to ensure their practice fits the way people live today. He introduces us to “digital asset acts,” which have been passed in many state...
Episode 152-Daniel Stafford and Robby Switzer on the Right Mindset-Building My Legacy with Lois Sonstegard, PHD
June 14, 2021 00:55 - 31 minutes - 28.5 MBWelcome to Episode 152 of Building My Legacy. In a recent podcast Daniel Stafford and Robby Switzer talked about their company, Shopanova, a modern growth buying agency for eCommerce shops and the advantages of “live selling” as part of online marketing. As informative as that discussion was, their backstory was so fascinating that we invited Daniel and Robby to talk with us again and share more about their entrepreneurial journey. Just six years ago they were making a good living in the com...
Episode 151-Daniel Stafford and Robby Switzer on Building Your Business through Live Selling-Building My Legacy with Lois Sonstegard, PHD
June 08, 2021 17:57 - 30 minutes - 28 MBWelcome to Episode 151 of Building My Legacy. In this podcast we talk with Daniel Stafford and Robby Switzer, the founders of Shopanova, a modern growth buying agency for eCommerce shops. Their journey is fascinating as we learn how they moved from commercial fishing in Alaska to starting a video production company, which evolved into an eCommerce growth agency. Daniel and Robby prove that dreams can come true if you break outside of your current limitations and change your beliefs. They ...
Episode 150-Kyle Duford on Building Brands and Building People-Building My Legacy with Lois Sonstegard, PHD
June 04, 2021 17:06 - 27 minutes - 25.5 MBWelcome to Episode 150 of Building My Legacy. In this podcast we talk with Kyle Duford, the executive creative and agency director for The Brand Leader, an agency that has created outstanding experiences for global companies, offering branding, design and digital development. We talk with Kyle about what is important to build and maintain a brand as well as the core tenants of The Brand Leader that have made them so successful. Kyle also shares his thoughts on legacy — how he wants to be rem...
Episode 149-Howie Zales on the Power of Live Streaming-Building My Legacy with Lois Sonstegard, PHD
June 04, 2021 16:59 - 28 minutes - 26.3 MBWelcome to Episode 149 of Building My Legacy. In this podcast, we talk with Emmy-Award winning camera operator Howie Zales who turned his passion for television broadcasting into several entrepreneurial efforts. His current company, Viridity Entertainment Services, initially focused on staffing in non-union markets, but, with the onset of the COVID-19 pandemic, pivoted to offer broadcast-quality live streaming. Howie shares with us his entrepreneurial journey, including what he learned as...
Episode 148-Martin Saenz on Generating Cash Flow through Mortgage Notes-Building My Legacy with Lois Sonstegard, PHD
May 31, 2021 13:44 - 30 minutes - 28.3 MBWelcome to Episode 148 of Building My Legacy. In this podcast, we talk with Martin Saenz, a thought leader in the mortgage note investment industry. If you’re not familiar with how mortgage notes can provide reliable cash flow — according to Martin, an 8 percent yield — while helping homeowners who are in default stay in their homes, you’ll find our discussion extremely informative. Martin talks about how he discovered mortgage notes when he no longer wanted to work up to 100 hours a week at...
Episode 147-George Copeland on Digital Marketing with Integrity-Building My Legacy with Lois Sonstegard, PHD
May 28, 2021 20:05 - 35 minutes - 32.6 MBWelcome to Episode 147 of Building My Legacy. In this podcast, we talk with George Copeland, the CEO of Laborem Edge, a digital marketing agency that works primarily with companies offering home services — such as landscapers, home remodelers and pool installers — and law firms. George’s introduction to digital marketing came when he was forced to learn how to build a website because the company he hired didn’t meet the deadline. This experience also taught him that, to win and keep busines...
Episode 146-Tim Fitzpatrick Simplifies Marketing-Building My Legacy with Lois Sonstegard
May 28, 2021 19:55 - 30 minutes - 27.9 MBWelcome to Episode 146 of Building My Legacy. In this podcast, we talk with entrepreneur/business owner Tim Fitzpatrick about why you don’t have to overcomplicate marketing for it to be successful. Tim shares with us his own journey from operating a wholesale distribution company to residential real estate to his current business, Rialto Marketing, which helps service businesses simplify marketing so they can grow with less stress. If your current marketing efforts aren’t delivering the resu...
Episode 145-David Duford with a Different Approach to a Needed Employee Benefit-Building My Legacy with Lois Sonstegard
May 25, 2021 18:07 - 17 minutes - 16.2 MBWelcome to Episode 145 of Building My Legacy. In this podcast, we talk with insurance broker David Duford, the founder and CEO of DavidDuford.com, a virtual insurance agency helping new and experienced agents become top producers. David shares with us information about a topic none of like to discuss: “final expense” or burial insurance. He has identified a specific target market for this product — average Americans who have worked hard their entire lives, may have even planned for their re...
Episode 144-Katerina Rothman’s Generational Story of Entrepreneurship-Building My Legacy with Lois Sonstegard
May 25, 2021 18:01 - 22 minutes - 20.2 MBWelcome to Episode 144 of Building My Legacy. In this podcast, we talk with Katerina Rothman, the founder of Beflax Linen, which manufacturers and markets 100 percent pure linen bedding. Katerina shares with us her journey from Moscow to Denver where she built a business that represents everything she believes in: sustainability, nature and female legacy. She talks about her most significant challenges, including production and quality control as well as her decision to “do the right thing”...
Episode 143-Waynette Hollis and the Self-Knowledge Journey to Better Leadership-Building My Legacy with Lois Sonstegard
May 21, 2021 13:46 - 23 minutes - 21.9 MBWelcome to Episode 143 of Building My Legacy. In this podcast, we talk with intuitive leadership coach and attorney Waynette Hollis who moved on from a career in corporate law to leadership coaching. She works primarily with entrepreneurs, visionaries and dreamers who are “well accomplished on paper” but looking for something that provides greater fulfillment. Waynette shares with us her own mindset journey that led to her current career. She also talks with us about the process she uses to ...
Episode 142-Megan Nolan on Taking Your Health into Retirement-Building My Legacy with Lois Sonstegard
May 21, 2021 13:34 - 26 minutes - 24.1 MBWelcome to Episode 142 of Building My Legacy. Like most leaders, you’re probably driven and goal-focused. That’s important to move your career and your business forward. But it also takes a toll on your body. In fact, long hours — particularly when you’re hunched over a computer — can affect not only your back but also your oxygen level, which in turn triggers stress, impacting your ability to think clearly and even how you interact with your co-workers. In this podcast, we talk with person...
Episode 141-Mandy Tucker on Moving Up the Leadership Ladder-Building My Legacy with Lois Sonstegard
May 18, 2021 19:08 - 28 minutes - 26.2 MBWelcome to Episode 141 of Building My Legacy. In this podcast, we talk with career coach Mandy Tucker who works with executives in the workplace — especially women — who want to move up the leadership ladder. She also mentors university students and graduates, helping shape their careers. Mandy believes that for too long it has been extremely difficult for women — especially women of color — to move upwards. She also thinks that too many people don’t recognize the opportunities available to...
Episode 140-How a Texas Vocational School is Changing the Lives of its Students-Building My Legacy with Lois Sonstegard
May 14, 2021 16:03 - 33 minutes - 31.1 MBWelcome to Episode 140 of Building My Legacy. This podcast is a bit different as we learn about a vocational school in southern Texas that’s training its students to become welders — a career much in demand today. Our guests are Eliud Medina, the director of the Southern Industrial Careers Center (SICC), and Lily Maldonado, the school’s public relations officer and an admissions representative. The story of SICC is truly inspiring, particularly for those of you thinking about the next chapte...
Episode 139-Jon Schram on IT Service and Security in a Post-Pandemic World-Building My Legacy with Lois Sonstegard
May 14, 2021 15:52 - 30 minutes - 28.1 MBWelcome to Episode 139 of Building My Legacy. In this podcast we talk with Jon Schram, founder and CEO of The Purple Guys, an IT services company that provides IT solutions and support for small businesses. Jon calls himself “an unintentional serial entrepreneur” who understands that the entrepreneurial journey “often feels like a roller coaster.” He talks with us about the special technology challenges the COVID-19 pandemic has created for small businesses, including the need for added comm...
Episode 138-Aaron Welch on How to Make Your Digital Marketing More Efficient-Building My Legacy with Lois Sonstegard
May 11, 2021 16:24 - 26 minutes - 24.7 MBWelcome to Episode 138 of Building My Legacy. In this podcast we talk with digital marketer Aaron Welch, the CEO of Lift Digital Marketing. Aaron has been a digital marketer before the job even existed. He shares with us how digital marketing has changed as a result of the COVID-19 pandemic, the additional changes he sees on the horizon and how your business can be prepared for them. With today’s more dispersed workforce, business-to-business marketers will face new challenges reaching thei...
Episode 137-Thilan Legierse on Negotiating, Communicating & Having Difficult Conversations-Building My Legacy with Lois Sonstegard
May 04, 2021 16:45 - 35 minutes - 32.1 MBWelcome to Episode 137 of Building My Legacy. In this podcast we talk with mediator and executive coach Thilan Legierse about how her work as an attorney with the United Nations prepared her to help teams that are in conflict and to coach leaders to become more effective in the workplace. Thilan’s background is truly fascinating since it involves negotiating with world leaders in war zones and areas in which immense suffering resulted because the countries’ leaders violated their citizens’ h...
Episode 136-Jay Jackson on his Mission of Transforming One Billion Lives-Building My Legacy with Lois Sonstegard
April 30, 2021 18:23 - 32 minutes - 30.1 MBWelcome to Episode 136 of Building My Legacy. In this podcast, we talk with Air Force veteran and serial entrepreneur Jay Jackson. The founder and CEO of Serve, Impact & Prosper, Jay shares his story of joining the military at age 19 to escape a neighborhood of drugs and violence. He also relates how his 20 years of leadership and organizational development experience has prepared him to transform the trajectory of business owners and their companies. When Jay found himself struggling to pr...
Episode 135-Zack Boothe on Successful Real Estate Wholesaling-Building My Legacy with Lois Sonstegard
April 30, 2021 18:16 - 34 minutes - 31.4 MBWelcome to Episode 135 of Building My Legacy. In this podcast, we hear about the latest challenge of Zack Boothe, an expert real estate investor and coach: Turning $1,000 into $40,000 — or more — in just 40 days. Zack left a successful window washing business to pursue his dream of real estate investing. After some initial setbacks he found a good coach and within two years made just under a half million dollars. He shares with us the story of his journey and how he eventually began teachin...
Episode 134-Alex Dumas on the Importance of Knowing Who You Are-Building My Legacy with Lois Sonstegard
April 23, 2021 16:26 - 25 minutes - 23.6 MBWelcome to Episode 134 of Building My Legacy. In this podcast, life success coach Alex Dumas shares with us his experiences in corporate sales and eventually creating his own coaching business. We learn how he uses these experiences to help people who are starting businesses of their own. Alex believes the key to taking the leap to start a new business — as well as surviving challenges in your business and personal life — is your own identity. You need a mindset that believes you can do it b...
Episode 133-Dr. Stan Harris on Breaking through the Barriers to Success-Building My Legacy with Lois Sonstegard
April 20, 2021 18:57 - 29 minutes - 26.9 MBWelcome to Episode 133 of Building My Legacy. In this podcast, we talk with Dr. Stan Harris — or, as he’s known, Dr. Breakthrough. With a fascinating background that includes a PhD in theology and a 10th degree black belt, Dr. Stan talks with us about his childhood experience of having to protect himself and feeling that nobody cared. Thanks to mentors and a mother who believed in him, he was able to have the all-important breakthroughs that enabled him to start on a most successful lifetime...
Episode 132-Karen Calder on the Importance of Resilience in the Workplace-Building My Legacy with Lois Sonstegard
April 16, 2021 19:34 - 30 minutes - 28.1 MBWelcome to Episode 132 of Building My Legacy. In this podcast, we talk with mindset coach and consultant Karen Calder whose 30-year career includes a vice presidential position with a Fortune One company where she headed training and development, leadership and change. When Karen realized this wasn’t the life she wanted — or the legacy she wanted to leave — she started her own coaching and consulting business. Her decision to become an entrepreneur and the obstacles she overcame in her journ...
Episode 131-Shayne Hillier & Matt Cramer on Collaboration and Lead Conversion-Building My Legacy with Lois Sonstegard
April 13, 2021 19:01 - 29 minutes - 26.9 MBWelcome to Episode 131 of Building My Legacy. In this podcast, we talk with Shayne Hillier and Matt Cramer who have successfully collaborated to help real estate agents obtain better results through their Real Estate Marketing and Conversion Academy. Shayne and Matt talk about how they built their partnership out of an online relationship, how they’ve successfully worked together and the basics of generating more qualified leads and converting those leads to sales. Our discussion will be he...
Episode 130-Adrian Tobey with Digital Marketing Help for Small Businesses-Building My Legacy with Lois Sonstegard
April 13, 2021 18:51 - 27 minutes - 25.6 MBWelcome to Episode 130 of Building My Legacy. In this podcast we talk with Adrian Tobey, the founder and CEO of Groundhogg, an organization that helps small businesses launch their sales funnel, grow their email list and scale their business with proven digital marketing tools and strategies. Adrian got his start in digital marketing working for his parents’ digital marketing agency where he saw that small businesses needed more than the website, sales funnels and campaigns he provided them....
Episode 129-Rich Kasparian on Comprehensive Financial Planning-Building My Legacy with Lois Sonstegard
April 10, 2021 00:43 - 28 minutes - 26.4 MBWelcome to Episode 129 of Building My Legacy. In this podcast we talk with Rich Kasparian, the founder of Garden City Financial Group Inc., which works with individuals, families and businesses to plan, manage and pursue their financial goals with confidence. Rich has built his career on trying to find ways to protect his clients’ downsides if things should ever turn ugly — which they do. His firm also offers insurance planning, business succession planning, long-term care, retirement and as...
Episode 128-Dr. Martha Saunders on Preparing the Workforce of the Future-Building My Legacy with Lois Sonstegard
April 10, 2021 00:29 - 28 minutes - 25.9 MBWelcome to Episode 128 of Building My Legacy. In this podcast, we talk with Dr. Martha Saunders, president of the University of West Florida, about the need for innovation in education to prepare college graduates to fill the jobs of the future. Dr. Saunders shares with us how the University of Florida, by being the most agile of the Florida state universities, has been recognized as one of the country’s best colleges to work for, has become a model for their student offerings and, in her ...
Episode 127-Laura Hurubaru on Making the Leap to Entrepreneurship-Building My Legacy with Lois Sonstegard
April 06, 2021 21:14 - 30 minutes - 27.6 MBWelcome to Episode 127 of Building My Legacy. In this podcast we talk with business strategy coach Laura Hurubaru, the founder of the “From Scratch to Cash FAST 1×1” Coaching and Mentoring Program. Through this program, Laura helps corporate women — who don’t feel fulfilled in their current job — start over by developing their own business. Using one-on-one coaching and mentoring, she shows would-be entrepreneurs how to go from start-up to a point where they actually have a cash flow. Laura...
Episode 126-Ken Knorr on Pivoting, Collaboration and the Exercise of the Sevens-Building My Legacy with Lois Sonstegard
April 06, 2021 21:08 - 43 minutes - 39.6 MBWelcome to Episode 126 of Building My Legacy. In this podcast we talk with digital marketing and SEO specialist Ken Knorr. He’s the founder of That! Company, a “white label” company that has worked with more than 400 agencies — under each agency’s brand — to introduce, expand or improve digital marketing for their clients. Because of the role That! Company plays, Ken has significant insights into how companies can pivot and the importance of collaborating — internally and externally. A seri...
Episode 125-Kitty Kalman on Lifecycle Marketing -Building My Legacy with Lois Sonstegard
April 03, 2021 11:11 - 28 minutes - 26 MBWelcome to Episode 125 of Building My Legacy. In this podcast we talk with sales and marketing strategist Kitty Kalman, the owner of High-Converting Funnels, about lifecycle marketing. Also known as customer lifetime value, this describes the lifecycle of a customer — from the point when you first grab the customer’s attention to when they drop off your sales process. Kitty explains how you need to nurture all of those clients because, after spending money to get customers, you want to keep ...
Episode 124-Pragito Dove on How Expressive Meditation Can Reduce Stress and Improve Creativity-Building My Legacy with Lois Sonstegard
March 30, 2021 15:14 - 29 minutes - 27.4 MBWelcome to Episode 124 of Building My Legacy. In this podcast we talk with Expressive Meditation coach Pragito Dove who works with a wide range of clients, many of whom are entrepreneurs. The meditation techniques Pragito uses are all designed to release physical stress, which in turn releases mental stress and ultimately emotional stress. When leaders do this, they develop a warmer, kinder, more compassionate energy. They also learn to accept themselves, so they can more easily accept other...
Episode 123-Michelle Bernard on the Challenges and Rewards of International Living-Building My Legacy with Lois Sonstegard
March 26, 2021 17:41 - 26 minutes - 24.1 MBWelcome to Episode 123 of Building My Legacy. In this podcast we talk with certified leadership coach Michelle Bernard who works with women in leadership, particularly those who want to use their international experience in business. Michelle has been interested in different cultures from a very young age and did an academic internship in Phnom Penh, Cambodia, when she was in college. She talks about the challenges of ex-pats and how she can help them navigate through the different stages of...
Episode 122-Janine Wirth on Dealing with Big “T” and Little “t” Traumas -Building My Legacy with Lois Sonstegard
March 26, 2021 17:33 - 25 minutes - 23.5 MBWelcome to Episode 122 of Building My Legacy. In this podcast we talk with coach and internationally recognized trauma expert Janine Wirth who works with people who have experienced trauma and need to put it behind them. We’re all familiar with PTSD that affects war veterans and other conditions that can result after serious traumas such as abuse, but Janine also helps people who have faced what she calls “little T traumas” — bullying, being made to feel you’re not good enough, having emoti...
Episode 121-Nate Turner on Content Optimization-Building My Legacy with Lois Sonstegard
March 23, 2021 18:22 - 31 minutes - 28.8 MBWelcome to Episode 121 of Building My Legacy. In this podcast we talk with marketing leader Nate Turner, the co-founder of Ten Speed, a tech-enabled content optimization company focused on helping companies get more results from the content they already have on their site. Nate talks with us about some of the biggest mistakes he sees companies make and how, with the correct structure, they can write or modify content to improve their organic traffic and conversions. If you’ve seen a decline...
Episode 120-Jennifer McCanna on Creating a Fun, Productive Learning Environment-Building My Legacy with Lois Sonstegard
March 23, 2021 18:17 - 37 minutes - 34.6 MBWelcome to Episode 120 of Building My Legacy. In this podcast we talk with leadership coach Jennifer McCanna who provides one-on-one and group coaching to companies. Her clients include international organizations where she faces the challenges of bringing together people with culturally different backgrounds. Jennifer believes in allowing employees to play to their strengths within a structure that recognizes organizational values and the corporate culture. In this way, employees will feel ...
Episode 119-Lillian Ogbogoh on Overcoming Habits that Rob Women of Power-Building My Legacy with Lois Sonstegard
March 19, 2021 17:52 - 29 minutes - 27.2 MBWelcome to Episode 119 of Building My Legacy. In this podcast we talk with coach, author and corporate speaker Lillian Ogbogoh who has helped many women master self-confidence, specifically by eliminating the seven habits that rob them of power. Lillian believes that each of us can be the person who holds ourselves back the most — before someone else can hold us back. “You have to learn to talk about you like you would your best friend,” she explains, noting that women have been taught we’re...
Episode 118-Sean Campbell on the ‘Age of Narrow’ and Other Marketing Tips-Building My Legacy with Lois Sonstegard
March 17, 2021 15:34 - 34 minutes - 31.7 MBWelcome to Episode 118 of Building My Legacy. In this podcast we talk again with Sean Campbell, founder and CEO of Cascade Insights, who helps professional services firms improve their marketing efforts so they can continue to grow. Sean believes that, particularly in today’s economy, too many professional services firms are tempted to broaden what they do. He argues they should be doing the opposite: concentrate on what you do best and “grow in the lane that you’re in.” Sean has had succes...
Episode 117-Sahar Habib on the Advantages of ‘Bite-Sized’ Coaching-Building My Legacy with Lois Sonstegard
March 12, 2021 20:41 - 25 minutes - 23.4 MBWelcome to Episode 117 of Building My Legacy. In this podcast, we talk with leadership educator and executive coach Sahar Habib who developed what she calls “bite-sized coaching.” Our discussion today explores Sahar’s belief that often people just need a quick boost of confidence or knowledge that can come from an ad hoc conversation with the right coach or mentor. She provides that through her company, Coach Wilson, which offers an online learning platform to leaders and aspiring leaders. W...
Episode 116-Steven Glaze with Tips on Starting and Growing a Business-Building My Legacy with Lois Sonstegard
March 12, 2021 20:34 - 29 minutes - 27.2 MBWelcome to Episode 116 of Building My Legacy. In this podcast, we talk with Steven Glaze, vice president of sales for Smart Exteriors, an exterior home remodeling company in Kansas City. Steven is also an expert at building a business from the ground up, promoting that business online and helping it grow. Steven talks about how he moved from buying leads to generating his own qualified leads by building an excellent online reputation. He has a lot to share with anyone who’s starting or grow...