How this Young Entrepreneur Discovered the World’s Most Sustainable Superfood, w/ Pulp Pantry CEO Kaitlin Mogentale

“Waste isn’t waste until you waste it.”

Our guest this week claims to have discovered the most sustainable superfood on earth - and it’s something that most manufacturers were simply throwing away.

This week we have an in-depth conversation with Kaitlin Mogentale (MOJ-en-tail), founder and CEO of Pulp Pantry.

Pulp Pantry make innovative, totally delicious snacks out of pulp - a byproduct from commercial juiceries that usually just gets thrown in landfills. They’re creating a healthy, delicious, sustainable product that’s helping solve some of our most pressing healthy and environmental challenges.

And if that were all that the brand was about, that would still be pretty cool. But there’s so much more.

This was an awesome conversation and great story full of challenges and valuable lessons. We go over everything from what it’s like to bootstrap a business, why Pulp Pantry chose to work with a food accelerator, and the values that drive the brand.

At the heart of it all is this idea of Food Justice, something that Katilin studied as a Environmental Studies major at USC. It’s a driving force behind both the product development and the brand messages.

Links

Brand Builder is a co-production of SnackNation and ForceBrands.