063 | Automation & Marketing | Automating Digital Marketing | AI For Maximum Business Growth | Robin Alex

Bootstrapping Your Dreams Show

English - August 06, 2019 14:38 - 28 minutes - 19.6 MB - ★★★★★ - 197 ratings
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Manuj Aggarwal and Robin Alex, discuss automation in digital marketing. How to implement AI techniques in digital marketing to grow your business rapidly.

Robin is owner, and CEO of InnovateFast firm located in Dallas, Texas, a business that helps scale businesses through sales and marketing.

Robin Alex is a full-time entrepreneur, who offers software tools to automate the process of digital marketing.

Automation is the concept of executing human tasks with the help of machines that are equipped with AI (Artificial Intelligence). Across many organizations, automation has helped to multiply the results exponentially and save a lot of time which otherwise would have taken longer. Robin Alex has been working on this concept of automation on marketing. We will explore all about it in this episode.

In this episode, we will learn:

· What is Marketing Automation

· Automation as the new tool for marketing

· Emailing, texts, and phone calling through automation

· Personalization for the customers

· Search Engine Optimization techniques

· How to manage online reputation

· Videoblogging

· Bootstrapping your business

· Typical mistakes software entrepreneurs make

About Robin Alex

Robin Alex has walked the entire path from being a techie guy who developed software and worked in server administration tasks to then go to customer services and finally becoming a successful entrepreneur offering software tools to automate the process of Digital Marketing. Robin is owner and CEO of Innovate Fast a firm located in Dallas, Texas.

Education: Robin holds a Bachelor of Science, Computer/Information Technology Administration, and Management from Texas A&M University.Experience: Robin is owner and CEO of Innovate Fast, a firm located in Dallas, Texas. Innovate Fast is a business that helps scale businesses through sales and marketing.Accomplishments: Innovate Fast is an award-winning marketing agency. It develops and releases

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