The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams artwork

116: Pipeline generation mini-episode #1 with Rick Hill, VP of Sales at Ava Security

The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams

English - April 07, 2022 15:00 - 9 minutes - 6.44 MB - ★★★★★ - 8 ratings
Marketing Business Education Self-Improvement sales selling b2b sales leader marketing marketing leader demand gen startup b2 startup sale Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed


This episode is part of a series of podcast episodes on Pipeline Generation. In these episodes we will have sales leaders, individual contributors, demand generation practitioners, and experts whose business is all about generating pipeline on the show.

In this episode, we have Rick Hill, the VP of Sales at Ava Security talking about the biggest challenge he and his peers have had with pipeline generation and how to fix it. 

Rick led a sales team through all sorts of awareness challenges through to acquisition earlier this year. Tune in to learn the top 3 things he implemented to excel in pipeline generation.

If you are a sales leader at a startup, or you're in the sales team, and you're searching for your repeatable scalable sales process to grow sales faster, then please get in touch with me at [email protected] or you can also go to my site at www.unstoppable.do. 

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