So Your Starting a New Cleaning Business& Want to do Marketing * Mickey Anderson * BCWA S8: E01

Beyond Clean with ACE

English - January 16, 2024 17:58 - 37 minutes - 49 MB
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Previous Episode: Beyond Clean With ACE * Top Podcast of 2023 with Paul McArthur

Next Episode: Building a Positive Work Culture Retains Janitorial Technicians * Edwin Eaton * BCWA S8:E02

Dreaming of Owning Your Cleaning Company? We Lay Out the 5 Must-Haves

In this episode, you will be able to:

Establishing a website boosts credibility and client attraction.

Mastering the cleaning industry enhances specialization and success.

Effectively managing cash flow is crucial for small business growth.

Investing in marketing and resources accelerates business expansion.

Outsourcing marketing tasks to experts streamlines business success.

Based in Ottawa, Ontario, Canada, Mickey Anderson is the mastermind behind a marketing agency that specializes in empowering service businesses to expand their reach and attract new clients.

Particularly focused on aiding cleaning businesses, Mickey excels in securing more referrals and positive reviews.

Her down-to-earth approach and knack for demystifying intricate marketing strategies make her a trusted source for small business owners aiming to bolster their online visibility.

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
https://a.co/d/agg4Had

You can find Mickey at: https://www.heymickeyanderson.com/

The key moments in this episode are:
00:00:00 - Investing in Yourself and Setting Up a Foundation

00:05:59 - Importance of Having a Website for a New Cleaning Business

00:08:11 - Basics of Setting Up a Website for a New Cleaning Business

00:10:33 - Website vs. Facebook Page for Business

00:12:12 - Using Stock Photos vs. Personalized Images for Website

00:27:08 - Importance of Having a Website

00:28:45 - Utilizing Google Search Console

00:30:05 - Outsourcing Marketing Services

00:31:47 - Investing in Business Growth

00:35:45 - Investing in Yourself