In this episode the Beyond Web Analytics team talks with Joe Stanhope, of Forrester Research, about the events of 2010.  The conversation covers mergers, events, and inovations throughout 2010, and then moves to hopes and dreams for the measure industry for 2011. Hosts: Adam Greco, Rudi Shumpert, Gary Angel Guest Host:   Joe Stanhope Joe Stanhope is a Senior Analyst [...]

In this episode the Beyond Web Analytics team talks with Joe Stanhope, of Forrester Research, about the events of 2010.  The conversation covers mergers, events, and inovations throughout 2010, and then moves to hopes and dreams for the measure industry for 2011.


Hosts: Adam GrecoRudi ShumpertGary Angel

Guest Host:   Joe Stanhope


Joe Stanhope is a Senior Analyst with Forrester Research Joe serves Customer Intelligence professionals. He is a leading expert on Web analytics, online testing and targeting, and Web site optimization technologies. His research focuses on the generation and application of marketing intelligence from interactive channels to deliver highly relevant and engaging online and multichannel customer experiences.


Note: The sound clips used in this podcast were used under license.

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