BTI # 540: Pitches Worth Reading with Madison Rutherford

Beyond the Image Podcast

English - September 07, 2023 04:40 - 1 hour - 51 MB - ★★★★★ - 362 ratings
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Previous Episode: BTI # 539: Surviving the Production from Hell

Next Episode: BTI # 541: How Companies Exploit Models

Pitches Worth Reading with Madison Rutherford

Hosted by: James Patrick

My guest today is Madison Rutherford. She’s the associate editor and digital editor of Phoenix Magazine. Today, we’re talking about how to create pitches worth reading.

“The most important part of the story is the first sentence and the last sentence.”

IN THIS EPISODE

Madison’s journalism journey.

Interviewing famous people and what makes it unique.

Changes in lifestyle journalism over the last 10 years.

Influencer culture.

The importance of knowing your audience.

How to keep a reader entertained and educated.

Stop shot-gunning pitches!

Why the style of your work matters.

The Oxford comma.

Dissecting a pitch example live.