BTI # 417 What is Earned Media?
Beyond the Image Podcast
English - September 07, 2022 14:54 - 4 minutes - 3.55 MB - ★★★★★ - 362 ratingsVisual Arts Arts Business Careers business marketing careerdevelopment entrepreneur personaldevelopment sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
What is Earned Media?
Hosted by: James Patrick
When we talk about getting published I use the phrase “earned media” a lot. In fact I really use these phrases interchangeably. It’s easy to conceptualize what getting published is. But when I say earned media, what does that mean?
“You earned the right to get in front of that audience.”
IN THIS EPISODE
Getting published vs. earned media. What makes earned media different. Different earned media opportunities and what they could look like. How earned media can benefit you and your business. Are paid ads better?
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