BTI #395: WTF Advertising Facts
Beyond the Image Podcast
English - July 06, 2022 15:48 - 15 minutes - 10.8 MB - ★★★★★ - 362 ratingsVisual Arts Arts Business Careers business careerdevelopment entrepreneur marketing personaldevelopment sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
It’s storytime today! I have my hot cocoa and a story for you. Back in 1970, Orville Redenbacher, hired an advertising agency to help his struggling popcorn business. He paid the company $13,000 and in exchange they told him to rename his company by his own name.
I should have been in the advertising business in 1970. Imagine paying a company about $90,000 in today’s dollars and all they do is tell you to name the company after yourself.
Today, we’re going to talk about crazy WTF advertising facts and statistics.
“Marketing teams that have written down or documented their strategies are over 300% more likely to succeed than those who do not.”
IN THIS EPISODE
Exciting announcements! Marketing statistics that could help your business. Video facts. The power behind different social media platforms. Interesting advertising stats that will make you think.
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