How to Increase Your Website's Average Order Value

Beyond the Cart

English - April 14, 2022 18:30 - 20 minutes - 21 MB - ★★★★★ - 10 ratings
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Previous Episode: Launching an Ecommerce Company: Where are we now?

Next Episode: Do You Know Your Customer Journey? (What It Is & Why It Matters)

Today we're talking about your website's average order value (AOV). Why it's important, how to increase it, and why it must factor into your ecommerce plan. We'll share some of the ways to simplify the checkout process and advice on how to nudge customers towards adding more to their carts.

Today's Topics

Your average order value (AOV) and other metrics Increasing AOV with free shipping Considering a loyalty and other spend level rewardsShowcasing add on accessories or related productsProduct bundling and other incentives