Become An Authority Using Twitter - Logo Geek, Designer Ian Paget

Being Freelance

English - September 07, 2015 02:00 - 31 minutes - 24.2 MB - ★★★★★ - 40 ratings
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Previous Episode: Niche Queen - E-book Designer Janet Brent

Next Episode: Don't Freak Out! - Strategist Louisa Heinrich

Ian Paget designs logos as a freelance side project, but by using social media has carved himself out as an industry authority. This online brand means all of his work is generated by inbound enquiries. Worth geeking over.

Chatting to Steve Folland, Ian shares his techniques and strategies both on social and in his creating his own site that have helped him build such a strong personal brand.

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Here’s some of the key takeaway points:

Make social media part of your daily routine
Use an app like Buffer to schedule social
Keep it up! If you're creating a brand on social, be consistent and

persistent
If your account is for a professional feed, don't get too personal or

deviate from that theme - don't forget why people have followed you
Make your twitter pic human, not a logo, people like to follow people

and feel the messages are real

Become An Authority Using Twitter - Logo Geek, Designer Ian Paget

Being Freelance

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