Being Found Show
223 episodes - English - Latest episode: over 3 years ago - ★★★★★ - 9 ratingsThis is where you’ll learn what you need to know to manage the tech side (and tech marketing side) of your business as effectively as you manage all other aspects. There is no other show like this, and it’s your chance to get those important questions answered.
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Episodes
Being Found Show Episode #40
December 12, 2017 19:21 - 44 minutes - 40.9 MBThe internet has uprooted everything small businesses used to know about marketing, sales - you name it! I'm here to make sense of this chaos. I want small businesses to feel confident in what they are doing and why they are doing it, just like they did 15-20 years ago. To be confident, businesses have to know what has changed, what has stayed the same, and what they can do about it. Everything a business owner should know.
Invite customers inside with a 360° virtual tour of your business
December 06, 2017 19:52 - 12 minutes - 11.4 MBWith e-commerce, sometimes the ambiance and the human touch isn't there. With Google 360, we can bring the real-life experience of businesses to more buying customers with virtual tours, unlike anything before it. Google 360: Google My Business: http://bit.ly/2zTrttX Shasta Venture Hub: http://bit.ly/2nunnGW Optimize Worldwide: http://bit.ly/2B5zb8D Neighborhood Church of Redding, CA: http://bit.ly/2jkesTT
Being Found Show Episode #38
December 06, 2017 19:16 - 44 minutes - 40.3 MBThe internet has uprooted everything small businesses used to know about marketing, sales - you name it! I'm here to make sense of this chaos. I want small businesses to feel confident in what they are doing and why they are doing it, just like they did 15-20 years ago. To be confident, businesses have to know what has changed, what has stayed the same, and what they can do about it. Everything a business owner should know.
Being Found Show Episode #39
December 06, 2017 19:11 - 44 minutes - 40.9 MBThe internet has uprooted everything small businesses used to know about marketing, sales - you name it! I'm here to make sense of this chaos. I want small businesses to feel confident in what they are doing and why they are doing it, just like they did 15-20 years ago. To be confident, businesses have to know what has changed, what has stayed the same, and what they can do about it. Everything a business owner should know.
Giving Tuesday in Shasta County - Incredible community support
December 05, 2017 06:36 - 4 minutes - 3.99 MBShasta County shows how much we care! Giving Tuesday was a success for many local non-profits. Shasta Regional Community Foundation: http://bit.ly/2jffJvF Redding Bank of Commerce: http://bit.ly/2ApaV05 APEX Technologies: http://bit.ly/2nundzh Frozen Gourmet: http://bit.ly/2BGtVFD Black Bear Diner: http://bit.ly/2A5uITl Redding Record Searchlight: http://bit.ly/2jPb82O
Social Media Examiner 'The Journey Series' - failure is part of success
December 04, 2017 07:53 - 9 minutes - 8.46 MBCloud Wise Joe and co-host Chauncey show local businesses how to make the internet work for them and not against them. In this segment, they review a video from Michael Stelzner of Social Media Examiner and all about how failures lead to success. Social Media Examiner: http://bit.ly/2fAg2T0 Refining the Message: The Journey, Episode 8: http://bit.ly/2ivI17X Michael Stelzner : http://bit.ly/2AKGNwU The Journey Series: http://bit.ly/2iITocL Find out more about The Being Found Show: https:/...
High School kids make a difference in Shasta County – Project Hometown
December 01, 2017 07:02 - 9 minutes - 8.56 MBCloudwise Joe and co-host Chauncey Haworth are on a mission to help local businesses get their websites online and their products online the way customers want to buy them. The goal of Project Hometown is to get all local businesses in Shasta county online the way their customers want them to be by partnering with Reach Higher Shasta to train high school kids to do that for them. Project Hometown: http://bit.ly/2zVmtpC Reach Higher Shasta:http://bit.ly/2nkJLT9
Helping Shasta County Thrive - buy local & sell local
November 29, 2017 06:56 - 12 minutes - 11.6 MBWhat would happen if 17,000 Redding businesses all of a sudden had a best practice presence online? Not just a Web site. Imagine if they were actually selling their services and products where people want to buy. Stepping up our local e-commerce economy would drive people to live here, buy here, and visit here. So is a big deal. In most cases, if you're a business you can join Project Hometown. You can go through Project hometown's program. if you're a technology company you can help suppor...
Avoid Google's Blacklist - webmaster guidelines and tools
November 27, 2017 07:37 - 10 minutes - 9.83 MBCloud Wise Joe and co-host Chauncey help local businesses learn how to make the internet work for them, and not against them. In this episode, Google Webmaster guidelines and tools along with Google blacklisting are talked about and explained. Google Webmaster Guidelines: http://bit.ly/2iTAf4T
Is SEO Dead? myths debunked
November 26, 2017 02:29 - 9 minutes - 8.45 MBCloud Wise Joe and Co-host Chauncey help local businesses take control of their websites and their revenue. In this segment, the myths that SEO is dead and AdWords help sites rank higher in organic search are shot down and explained. Search Engine Journel: https://www.searchenginejournal.com/ Google AdWords: http://bit.ly/2n1waA1 Article on Search Engine Journel: https://www.searchenginejournal.com/seo-is-dead-myth/222251/ Author Angel Niñofranco: https://twitter.com/A_Ninofranco
Reach more customers with Local Services by Google
November 23, 2017 04:06 - 12 minutes - 11.2 MBCloud Wise Joe and Co-host, Chauncey Haworth guide local businesses through using the internet to work for them and not against them. In this episode, Joe talks about new motions by Google, moving towards the concept of Angie's list, for local businesses. Questions are presented, like is SEO dead and is it dead for local businesses? Google Local Services: http://bit.ly/2yC9w6J Search Engine Journal: http://bit.ly/1nhvthx
Grow your Business with Site Links
November 21, 2017 17:26 - 11 minutes - 10.6 MBCloud Wise Joe and Co-Host Chauncey help businesses make the internet work for them, and not against them. In this episode, Joe elaborates on advice from Yoast, Google web geniuses, about getting your business found online. As well, the two talk about what site links are and why they're important to grow your business. Google Webmaster Tools: http://bit.ly/2xBhk75 Yoast SEO - the #1 WordPress SEO Plugin: http://bit.ly/1LmI9wg Joost CEO - Yoast: https://twitter.com/jdevalk
How Google Search Works - keywords and ranking
November 21, 2017 17:25 - 15 minutes - 13.8 MBCloud Wise Joe helps listeners take control of how the internet impacts their businesses - and their revenue. In this episode, Joe and Chauncey elaborate on a clip by Google expert, Matt Cutts, who explains how using Google Adwords correctly aids in your site and your products being found online. Matt Cutts - Software Engineer: http://bit.ly/2mPZ7P9 Matt Cutts: http://bit.ly/2mP2AO4 Google Webmaster Tools: http://bit.ly/2xBhk75 Google AdWords: http://bit.ly/2mGE1Tn
Is Google Finding Your Business?
November 19, 2017 04:14 - 32 minutes - 29.7 MBCloud Wise Joe and co-host Chauncey help local businesses learn how to make the internet work for them, not against them. Joe prompts these businesses to ask themselves if they are being found by consumers the way they need to be or if they even know where to start. Joe talks about how to thrive in today's E-commerce economy and how using Pinterest can grow and expand your business as well as getting your products and services on the internet for consumers. Cloud Wise Academy signups: http:/...
How to Know if Your Business is Being Found
November 19, 2017 04:14 - 11 minutes - 10.4 MBIn this segment, Cloud Wise Joe and Chauncey help businesses become found the way they want to be found. Joe prompts these businesses to ask themselves if they are being found by consumers the way they need to be or if they even know where to start. Listen to the Full Episode: http://bit.ly/2ABs04p
Using a Website to Expand Your Business
November 14, 2017 07:33 - 21 minutes - 19.3 MBIn this episode, Cloud Wise Joe and co-host Chauncey show local businesses how to make the internet work for them, not against them. Joe talks about how to thrive in today's E-commerce economy and how using Pinterest can grow and expand your business as well as getting your products and services on the internet for consumers. Cloud Wise Academy signups: http://bit.ly/2i7xlsE Pinterest: http://bit.ly/19hW6EE The internet has uprooted everything small businesses used to know about marketing,...
E-Commerce can Thrive in Shasta County
October 25, 2017 04:00 - 1 hour - 79.1 MBThe Being Found Show helps listeners take control of how the Internet impacts their businesses – and their revenue. In this show we talk about Cloud Wise Academy and Project Hometown aiding local businesses online, along with teaching online businesses how to utilize reviews, marketing techniques and multiple platforms to optimize online traffic towards their businesses. Google Home Mini article: www.businessinsider.com/google-home-m…users-2017-10 Google Home Mini Speaker: store.google.com/...
Project Hometown - thriving in the E-commerce economy
October 24, 2017 18:00 - 11 minutes - 10.2 MBCloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue. In this segment, Project Hometown; training and equipping local businesses to thrive in the E-commerce economy: https://www.projecthometown.com/ Cloud Wise Academy training high school students to be the workforce of the future: https://www.cloudwiseacademy.com/ WordPress classes; getting websites up and running: https://www.cloudwiseacademy.com/wordpress-class-in-redding/ Listen...
Technology - moving faster than generations
October 24, 2017 16:45 - 12 minutes - 11.1 MBCloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue. In this segment, Joe and Chauncey cover how technology is sweeping across every platform and why we should take advantage of that. The internet has uprooted everything small businesses used to know about marketing, sales - you name it! I'm here to make sense of this chaos. I want small businesses to feel confident in what they are doing and why they are doing it, just like they did 1...
The Entire Internet is Your Website
October 24, 2017 16:44 - 20 minutes - 18.5 MBCloud Wise Joe helps users tackle getting their business found. Joe and Chauncey explain how reviews on multiple platforms aid traffic, conversion and usage of your web page. Utilizing Christmas may draw attention to a business when done right. Listen to the full show: http://bit.ly/2zdNjva
Creative marketing campaigns - food challenge
October 24, 2017 16:44 - 11 minutes - 11 MBCloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue. In this episode, Joe touches on Cloud Wise academy and an interesting way to market your products. Cloud Wise Academy; a platform for all to learn skills for the future: http://bit.ly/2owvcMo Paquis uses creative idea for commercial to promote their product: http://bit.ly/2zcbQRn Listen to the full show: http://bit.ly/2zdNjva
Cloud Wise Academy - Training the workforce of the future
October 24, 2017 16:44 - 10 minutes - 9.86 MBIn this episode, Cloud Wise Joe and Chauncy talk about Cloud Wise Academy. Business owners, start training your workforce because the rest of the world is working to train their workforce and Cloud Wise Academy is here, Project Hometown's here, the Being Found Show here, all of it's here to make sure your workforce is trained. The Cloud Wise Academy courses are designed to be practical and affordable for people holding down a job or taking care of a family. Each course is taught over a six...
Google Home Mini - Helpful or Invasive?
October 24, 2017 16:43 - 12 minutes - 11 MBCloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue. In this episode, Joe and Chauncey talk about a device, such as Google Home Mini's capability to listen in on its users and whether or not it's helpful or invasive. As well, Steve Wozniak's program designed to train a workforce for tech companies to then hire through Woz U is touched on. Google Home Mini article: http://www.businessinsider.com/google-home-mini-accidentally-listening-t...
Being Found Show Episode #37
September 02, 2017 19:33 - 1 hour - 45 MBCloud Wise Joe helps listeners take control of how the Internet impacts their businesses – and their revenue. In this show we talk about Shopify's E-commerce SEO 101 Video Series by Helen Overland from Search Engine People, this series teaches online store owners about Search Engine Optimization and gives e-commerce SEO tips and advice. Helen Overland - Search Engine People starts here: http://bit.ly/2wwVM8Q Shopify E-commerce SEO 101 Video Series starts here: http://bit.ly/2wwVM8Q Rob Red...
Episode 36: Where is your business going online, Local Advice, SEO for Construction, and More!
August 09, 2017 19:53 - 1 hour - 152 MBWelcome to the latest episode of the Being Found Help Center - your source for business advice on being found online. In this show Sean Kittrick discusses a local company that's disillusioned with marketers, Chauncey Haworth talks about SEO for contractors, and Joe McKenna shares some of the most important statistics out there about what's really going on online. Also, we talk about how customer service and marketing are related. Stay tuned!
Being Found Show Episode #35
July 26, 2017 19:38 - 1 hour - 165 MBThe internet has uprooted everything small businesses used to know about marketing, sales - you name it! I'm here to make sense of this chaos. I want small businesses to feel confident in what they are doing and why they are doing it, just like they did 15-20 years ago. To be confident, businesses have to know what has changed, what has stayed the same, and what they can do about it. Everything a business owner should know. Guest Phil Singleton is a web designer, an SEO expert and an award w...
Interview with Phil Singleton SEO for Growth
July 25, 2017 04:41 - 22 minutes - 41.1 MBOn this show we interviewed Phil Singleton from 'SEO for Growth' and Kansas City SEO, Joe and the web geeks find out what is new with Phil and as always, how can they help business owners/managers gain the unfair advantage! Phil Singleton is a web designer, an SEO expert and an award winning author. Since 2005, Phil has owned and operated a digital agency based in Kansas City. In 2016, Phil and John Jantsch, of Duct Tape Marketing, co-wrote, SEO for Growth: The Ultimate Guide for Marketers,...
SEO and Social Media for Local Business
July 23, 2017 23:22 - 1 hour - 77.6 MBJoe and the web geeks talk SEO, our resident SEO master Chauncey gives us some of his SEO wisdom. Our Guest on this show is CEO/Founder Mark Sorenson from Social High Rise. Mark shares with the audience what steps he took on the road to social media marketing, and how his company helps restaurants succeed in today's fast paced internet environment. We are going to cover in this show. Chauncey is going to enlighten us on Search Engine Optimization, known as SEO. SEO might be one of the mo...
Interview with Mark Sorenson Social High Rise
July 21, 2017 06:14 - 32 minutes - 59 MBJoe and the web guys talk to Mark Sorenson CEO/Founder 'Social Media High Rise' in Chico California. #1 Restaurant Social Media Management Social High Rise: Comprised of smart compassionate people who hustle, and who aren’t afraid to get out of their comfort zone. We love social media, love local businesses, and we love people. We work our tails off to make sure our clients are represented honestly and authentically through social media. We work together as a team to create things people lo...
Interview with Jennifer Rincon Guadalajara Mexican Restaurant
June 13, 2017 02:11 - 23 minutes - 13.8 MBJennifer Rincon from Guadalajara Mexican Restaurant in Redding Ca. joins Joe and the web team on this show. How do they remain so successful? Jennifer will answer that and more!
E-Commerce in Small Towns - Tips and Tools
June 13, 2017 02:09 - 34 minutes - 19.6 MBCustomers are going online at an incredible rate. We have never seen anything like this. The “find X near me” phenomenon, just for starters, is an unprecedented opportunity. On this show Joe and the web team share tools and tips to help businesses achieve success in the world of E-Commerce. Our goal is to eliminate every roadblock keeping our community’s businesses from being found by their customers online. It has never been easier to put the Internet to work for you. Amazon, Google, and...
Connect Your Business & Community to Billions of Customers
May 31, 2017 23:31 - 44 minutes - 20.8 MBProject Hometown was formed from this question: What would happen to Shasta County if all its businesses started participating in the E-Commerce Economy, selling their services and products to the rest of the world? Selling the way that today’s e-commerce customers want to buy? Guest Michelle Dell from O2 Employment Services https://o2employmentservices.com/
Interview with Myron Curtis Far North California Community Colleges
May 31, 2017 19:40 - 21 minutes - 11.3 MBMyron Curtis from Far North California Community Colleges joins Joe and the web team on the Digital Revolution Show. About the guest: Myron defines clear career paths for students, and facilitates the migration to the ICT framework. LinkedIn: https://www.linkedin.com/in/myron-curtis-76167913
Interview Michelle Dell 02 Employment Services
May 24, 2017 22:03 - 23 minutes - 12.1 MBMichelle Dell Regional Director at O2 Employment Services joins Joe and the web team on this episode. They discuss: What O2 Employment Services can do for companies and job seekers How does a company benefit from using O2 Employment Services How does O2 Employment handle their marketing in the new digital world O2 Employment Services - Where Northern California's Employers & Job Seekers come together O2 Employment Services is your one-stop shop for all things employment related. We handle ...
WordPress for Business
May 23, 2017 02:07 - 44 minutes - 20.7 MBIf you are in need of a website for your business, Wordpress is a good option to consider. Not only is it inexpensive to build a professional looking website, its also easy to manage and easy to find people who can help you manage the site if needed.
Interview Jake Mangas Redding Chamber of Commerce
May 19, 2017 03:13 - 23 minutes - 12.8 MBJake Mangas President / CEO Redding Chamber of Commerce joins Joe and the web team to talk about whats going on at the Chamber and whats new in Redding! https://www.facebook.com/ReddingChamberofCommerce/
interview with Chris Webber from Chriswebber.org
May 05, 2017 17:50 - 23 minutes - 13.5 MBChris Webber from ChrisWebber.org joins Joe and the web team on Digital Revolution Show on KCNR1460 am. Chris is Cloud Wise Academy Redding graduate pertaining to Website Coding, WordPress Ecosystem and Search Engine Optimization. Also a partner of Cloud Potential to further enhance Internet Marketing capabilities to clients. Chris will work with you to build a new Website or update your existing Website. His military background includes 6 years of service in the U.S. Navy as a Special War...
Free money, everyone! SEO for restaurants.
April 30, 2017 04:45 - 44 minutes - 26.1 MBCustomers know a salespersons intentions and they do not like to feel pressured. Also, Joe and Sean help restaurants be found locally. If you own a restaurant or work for one you will want to listen! Guest: Diane and Kate from Haven Human Society in Redding. Tools mentioned in the show Canva: https: //www.canva.com/ Picmonkey: https://www.picmonkey.com/
Guest: Haven Humane Society Diane & Kate
April 27, 2017 18:46 - 23 minutes - 13.9 MBDiane Hurner and Kate Myers from Haven Humane Society join Joe and the Web team to talk about what goes on at the Haven Humane Society and how they handle their social media. Haven Human Society: http://www.havenhumane.org/ Social tools used by Haven Humane PicMonkey: https://www.picmonkey.com/ Canva: https://www.canva.com/
How are customers buying? Guest The Park - Food Trucks
April 19, 2017 19:58 - 44 minutes - 24.4 MBDo customers want emails from you? How often? Joe and the web team talk about what customers really want and how to make sure their buying experience is good.
Interview with The Park Food Trucks Redding
April 18, 2017 17:00 - 22 minutes - 13.3 MBTodd Franklin from Food Truck Park in Redding joined us to talk about this exciting new park venture in Redding, Food Truck Park plans have been approved by city council. Listen to Joe and the web team talk to Todd and learn more about the park! "We are excited for the potential to revitalize this downtown park creating a space for families to come to eat, visit and play." Quote from Food Truck Parks website. Guest links: Facebook Page: https://www.facebook.com/The-Park-Redding-Food-Truc...
Are you chasing customers away? Guest Redding Designs inc
April 11, 2017 20:34 - 44 minutes - 24.8 MBAre you helping customers find you or are you turning them away before they even walk through your doors or click on your website. Listen to Joe and the web team talk about how to make sure your customers find you and enjoy the experience. Rob and Justin from Redding Designs Inc. in Aylmer Ontario join the show. They talk about how Rob started business and how Redding Designs Inc. keeps up with the ever changing internet! Find Rob and Justin here: reddingdesigns.com Facebook: www.facebook.c...
Interview with Redding Designs Inc. Rob and Justin!
April 11, 2017 17:14 - 23 minutes - 13 MBRob and Justin from Redding Designs Inc. in Ontario Canada join Joe and the web team. They talk about how Rob started business and how Redding Design Inc. keeps up with the ever changing internet! Find Rob and Justin here: http://reddingdesigns.com Facebook: https://www.facebook.com/ReddingDesigns Redding Designs Inc. is a web development firm based in Aylmer Ontario that has been serving the London and surrounding area since 2001. Redding Designs Inc. has over 14 years experience in web d...
Reach customers where they shop - Guest Moseley Family Cellars
April 04, 2017 20:42 - 44 minutes - 25.1 MBFind out how your customers want to shop. Joe and the web team talk about what customers want and how you can reach your customers where they shop. Guest Mimi Moseley - Moseley Family Cellars Facebook: https://www.facebook.com/MoseleyFamilyCellars Twitter: https://twitter.com/thetastingrm
Guest Mimi Moseley - Moseley Family Cellars
April 04, 2017 19:04 - 22 minutes - 13.4 MBMimi Moseley from Moseley Family Cellars joins Joe and the web team to talk about business, community and Moseley's history in Redding California. Such a fun guest! “Come as guests, leave as family” Phone: 530.229.WINE (9463) 4712 Mountain Lakes Blvd. Ste 300 Redding CA 96003 Facebook: https://www.facebook.com/MoseleyFamilyCellars Twitter: https://twitter.com/thetastingrm
How do customers find you? Guest Andrew Wlodarczyk Woody's Brewery
March 30, 2017 22:40 - 46 minutes - 26.4 MBJoe and the web team talk about being found marketing and how business owners can be found online by customers. A must listen for business owners. Guest Andrew Wlodarczyk from Woody's Brewing Co. talks to the team about how Woody's operates and why they are locally successful.
Interview with Andrew Wlodarczyk Woody's Brewing Co.
March 30, 2017 22:03 - 22 minutes - 13.8 MBJoe and the Web team talk to guest Andrew Wlodarczyk from Woody's Brewery. 1257 Oregon Street Redding, CA 96001 Site: https://www.woodysbrewing.biz/ Facebook: https://www.facebook.com/WoodysBrewingCo/ A little about Woody’s: Woody’s Brewing Co. is a dream of many decades that has finally evolved from a love to consume and brew beer, to all other activities involved with it. We are a brewery that started out with three men’s passion to deliver good beer in a great atmosphere. We are belie...
What does your website need? Guest Matthew Thayer Spero Pictures
March 24, 2017 00:36 - 44 minutes - 26.1 MBWhat are the basics you need on your website? We will give tips and advice from professionals. Your online presence matters to your business. Guest Spero Pictures co-owner Matthew Thayer. Website: http://www.speropictures.com/ Facebook: https://www.facebook.com/speropictures Twitter: https://twitter.com/speropictures Vimeo: https://vimeo.com/speropictures
Guest Matthew Thayer - Speropictures
March 23, 2017 22:34 - 19 minutes - 12.5 MBJoe and the dynamic web team talk to Spero Pictures co-owner Matthew Thayer. Spero Pictures LLC is an award-winning full service production studio producing high quality visual stories from conception to distribution - both large and small. Our short films have gained recognition at several film festivals across the country. We teach classes on film making and several of our students have gone on to win awards. We are passionate about family and community as well as storytelling and enterta...
Be found by your customers!
March 14, 2017 20:07 - 44 minutes - 27.5 MBJoe and the web team introduce "Being Found" marketing - A revenue growth strategy companies employ to increase sales and decrease wasted opportunity – by removing roadblocks in the buyer’s process. Being-found marketers identify the buyer’s decision points, as opposed to an abstract rigid sales funnel. They make sure they meet the buyer’s expectations at each point, making it more likely buyers will complete their purchases. This method requires companies to understand their buyers’ decision...