Behind the Review
156 episodes - English - Latest episode: 11 days ago - ★★★★★ - 40 ratingsIt’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on.
Restaurants, plumbers, florists, salon owners, fitness entrepreneurs, and more share how they create unique customer experiences that generate reviews and offer real-life lessons that business owners in any industry can apply to their own operations.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Road to the first review
December 10, 2020 08:00 - 18 minutes - 16.6 MBHonesty may seem like an obvious pillar for business owners to follow, but it’s not always a given. This week we have our first home services business: an HVAC company in North Carolina. Temp Rite built its reputation on honesty, hard work and “word of mouth” marketing. This week’s reviewer, Sam A., a self-described “meat & potatoes” guy, gave the business’ very first Yelp review. Find out how honesty, communication & owning mistakes make Temp Rite a review-worthy business. Temp Rite Ser...
It's How You Make Them Feel
December 03, 2020 08:00 - 15 minutes - 14 MBMaking people feel special can be challenging. It’s a tough personal goal and an even tougher business goal. The Sparkle Bar, a makeup studio in Scottsdale, Arizona, nails it. Hear from founder & owner Alex Bradberry about how her focus on diversity & uniqueness makes her shop so memorable. Our reviewer, Kimberly Vickers-Martin, shares her journey—from booking to post-wedding reception—giving a look at what sets Bradberry’s studio apart and what other businesses should try to replicate. Th...
It’s how you make them feel
December 03, 2020 08:00 - 15 minutes - 14 MBMaking people feel special can be challenging. It’s a tough personal goal and an even tougher business goal. The Sparkle Bar, a makeup studio in Scottsdale, Arizona, nails it. Hear from founder & owner Alex Bradberry about how her focus on diversity & uniqueness makes her shop so memorable. Our reviewer, Kimberly Vickers-Martin, shares her journey—from booking to post-wedding reception—giving a look at what sets Bradberry’s studio apart and what other businesses should try to replicate. Th...
Purpose Matters
November 19, 2020 08:00 - 19 minutes - 17.5 MBBusinesses with rooted values show intention and authenticity, and consumers appreciate that. This week, Chris Goode, founder of Ruby Jean’s—a Kansas City juicery—shares the meaning behind his business and how all of his decisions are anchored by his purpose. Our reviewer, Jes Steinberg, a KC educator, shows us how acting with intention makes all the difference in an experience. Ruby Jean's Kitchen & Juicery: https://www.yelp.com/biz/ruby-jeans-kitchen-and-juicery-kansas-city Ali Schwart...
It’s In The Details
November 12, 2020 08:00 - 18 minutes - 17.2 MBNic Faitos spent 15 years in finance before he decided to open a flower shop. Marla Frezza, full-time foodie, part-time cook, was the lucky recipient of one of Nic’s bouquets. The experience left her compelled to leave a review. We catch up with Nic and Marla to learn about why it’s all “in the details.” Nic shares how making small adjustments and investing in the extras can make a big difference - especially when it comes to revenue. Hear how Nic was able to make a lifelong customer out of ...
Trailer: Behind The Review
November 02, 2020 17:57 - 1 minute - 3.34 MBSubscribe now and hear new episode every Thursday starting November 12th. It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behin...