Learning to Love the Membership Model with Kim Jimenez
Behind The Membership with Callie Willows
English - July 23, 2018 01:30 - 1 hour - 59.1 MB - ★★★★★ - 32 ratingsEntrepreneurship Business Marketing community marketing membership Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: A Member a Day Without Marketing with Nigel Moore
Next Episode: Conquering Multiple Markets with Jared Falk
In this episode of Behind the Membership, Callie is talking with Kim Jimenez from The Business Lounge, a membership site for online business owners.
Kim has had her membership for nearly two years now, and in this episode she discusses how she didn't initially want to create a membership site, what changed that opinion, and how starting one has actually transformed her business and life.
Kim also talks about how she is using YouTube, webinars, and trials to attract new members, and why she has both a Facebook group and an onsite forum for her membership community, and how she balances the two.
We also delve into work life balance and burnout, why a successful membership site isn't just about adding content, and much more besides.