044 - Paying Voice Talent, Junk Alexa Skills, and Business Integrity - Melanie Scroggins
Beetle Moment Marketing Podcast
English - August 05, 2019 20:08 - 18 minutes - 33.9 MB - ★★★★★ - 19 ratingsMarketing Business News Tech News marketing alexa google austin career instagram social media atlanta voice marketing millennial Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
I spoke with Austin-based professional voice actor Melanie Scroggins, Owner of Melanie Scroggins Voiceover. Melanie found me based on my tweets about junk skills (Alexa skills with no content that are squatting on search terms). Her story resonated with me because it opens the door to a larger conversation about how we value and pay talent. For voice actors who are providing the important sonic branding that we in the voice community are effusive about, communities like SpokenLayer are underpaying freelancers to a surprising degree. And somehow, no one is talking about it.
This is about integrity and hopefully serves as a conversation starter. Let’s openly discuss these things so we can create a better place for everyone, from users and customers to developers, brands, and content creators.
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