034 - Unilever’s Voice Marketing Play on Spotify
Beetle Moment Marketing Podcast
English - May 06, 2019 05:31 - 5 minutes - 10.9 MB - ★★★★★ - 19 ratingsMarketing Business News Tech News marketing alexa google austin career instagram social media atlanta voice marketing millennial Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 033 - Top Five Tips for a Great Alexa Flash Briefing - Daniel Hill
Next Episode: 035 - Micro Moment Marketing - Melanie Touchstone
Not every marketing activity needs directly measurable ROI. Most branding tactics have never had clear ROI. But they're still important.
Early voice-enabled ads like Unilever’s AXE ad on Spotify hint at the wide open space for a new, frictionless way to access sponsored content or helpful information from a brand.
Click here for full show notes.
NEW: 1-click to subscribe or play this podcast in your native podcast app!
or enter: bit.ly/playbm in your browser
Hosted on Acast. See acast.com/privacy for more information.