Become a Media Maven
262 episodes - English - Latest episode: 7 months ago - ★★★★★ - 92 ratingsIf you’re tired of seeing your competition in places you would love to be mentioned or featured, this is where you will learn to get attention in the media without spending money on ads.
You don't need to hire a public relations agency to see the benefits of these marketing tactics.
By listening to this podcast, you can become a Media Maven on the local and national news, in newspapers, in magazines, in online articles, in blogs, as a contributor, on podcasts, on the radio, and more.
Your host, Christina Nicholson, is a TV reporter and anchor turned owner of a PR agency and holds nothing back.
Past guests include Pat Flynn from Smart Passive Income, Amy Landino from Detail Therapy, Dana Malstaff from BossMom, best-selling small business author Mike Michalowicz, influencer and blogger Christina Galbato, and more.
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Episodes
How to Make Money from Home - 12
October 30, 2018 05:00 - 37 minutes - 25.9 MBIn this episode of Become a Media Maven, I’m taking over! I’m sharing details on how I built my business from the beginning as a “professional freelancer” to a business owner with a team and multiple streams of revenue that add up to multiple six figures. Many people ask me what I do or how I make money. In the 12th episode of Become a Media Maven, I’m sharing the breakdown of the four streams of revenue in my business: PR Agency Mentoring Program TV Hosting Lifestyle Blogging I al...
How to Create a Millennial Marketing Strategy with Chelsea Krost - 11
October 23, 2018 05:00 - 37 minutes - 25.8 MBIn this episode of Become a Media Maven, I speak with Chelsea Krost. Chelsea is an expert in marketing to millennials… and it’s important because millennials have the most spending power in the world. She talks about how the older companies are trying to take their voice and change it to work online, thinking mobile first, and being on social media to engage the market. Chelsea says the most common mistake people make when marketing to millennials is assuming we are all the same. We don'...
The One Reason Your Funnel Isn't Working with Paige Filliater - 10
October 16, 2018 05:00 - 33 minutes - 23 MBIn this episode of Become a Media Maven, I speak with Paige Filliater. Paige started making money by teaching other business owners how to build online sales funnels. Then, when many of her clients had profiting sales funnels and still weren’t happy in their business or life, she decided to go deeper. In the 10th episode of Become a Media Maven, Paige shares some sales funnel knowledge, but also takes us back to really think about the reason for the funnel - How much money do you want to m...
How To Get On A Reality TV Show with Lindsay Greene - 009
October 09, 2018 05:00 - 34 minutes - 23.6 MBIn this episode of Become a Media Maven, I speak with Lindsay Greene. Lindsay went from blogger to reality TV show contestant to a full-fledged brand. She talks about how when she started blogging, she struggled with finding her niche. When she did, she wanted to make sure she was honest in all of her posts. In the ninth episode of Become a Media Maven, Lindsay talks about how she credits patience to her success. She kept blogging about food, even after moving to a different state. She k...
Ways To Work With Influencers So You See A ROI with Angela Ledford - 008
October 02, 2018 05:00 - 41 minutes - 28.2 MBIn this episode of Become a Media Maven, I speak with Angela Ledford. Angela knows everything about working with influencers - the good, the bad, and the ugly. She talks about how you can impress brands if you’re an up and coming influencer and how to see an ROI if you’re a brand looking to work with influencers to reach more people. Angela and I met in a Facebook group for media bloggers - people who work in the media and blog as well. We see both sides of the media industry - tradition...
Measuring Public Relations Effectiveness with Lisa Simone Richards - 007
September 25, 2018 05:00 - 34 minutes - 23.9 MBIn this episode of Become a Media Maven, I speak with Lisa Simone Richards. Lisa is not only a publicity expert, but a profit expert. She is very strategic and understands the ins and outs of PR and money. She also talks about how you can use specific branding to charge premium prices and dives deep on how one of her clients did this with lots of success. Lisa and I met in a Facebook group and clicked because we do exactly the same thing. Some women don’t like to get close to women who m...
How To Promote Yourself On Social Media To Actually Make Money with Michelle Dempsey - 006
September 18, 2018 05:00 - 31 minutes - 21.7 MBIn this episode of Become a Media Maven, I speak with Michelle Dempsey. Michelle is a dear friend of mine and fellow mompreneur who hustles hard… and her hustle translates into dollars. I call Michelle the queen of self-promotion. She began her career as a teacher, then she started writing for various publications and fell in love with creating content. She was doing it and promoting it so well for herself, that soon to be clients started contacting her. That’s how she started her business...
How To Become A Paid Influencer On Instagram with Scott Eddy - 005
September 11, 2018 05:00 - 33 minutes - 23.4 MBIn this episode of Become a Media Maven, I speak with the Scott Eddy, a man who gets paid to travel the world and post images of his experiences on Instagram. Seriously. That’s his job. It all started with one tweet that turned into a relationship launching a reach of well over one million people on social media with opportunities and trips that involve the best food, hotels, resorts, and experiences most people would trade an arm and leg for. In the fifth episode of Become a Media Maven...
How To Use YouTube To Grow Your Business with Amy Landino - 004
September 04, 2018 05:00 - 32 minutes - 22.1 MBIn this episode of Become a Media Maven, I speak with the Amy Landino, a YouTube queen. Like many YouTubers, Amy fell into video and YouTube for fun, but has since been able to turn that fun into a thriving, international business. She travels the world to speak on stages, is an accomplished author, and runs a video production company with her husband. She has leveraged her network to reach more people and make more money and is giving us tips on how we can do the same. In the fourth e...
How To Make Money Podcasting with Pat Flynn - 003
August 28, 2018 07:00 - 40 minutes - 27.9 MBIn this episode of Become a Media Maven, I speak with the podcast master himself, Pat Flynn. Pat has taught me everything to get my podcast up and running… so no pressure having him on, right?! I’ve known Pat for a couple of years now and he surprised me with some things we talked about in this episode. Did you know he was an extra in a movie? Or that he’s making thousands of dollars in passive income helping… food truckers? In the third episode of Become a Media Maven, Pat is sharing how...
Turning Mompreneur Ideas Into Success Stories with Dana Malstaff - 002
August 28, 2018 05:00 - 35 minutes - 24.5 MBIn this episode of Become a Media Maven, I speak with the Boss Mom herself, Dana Malstaff. Dana is a business strategist who helps entrepreneurs figure out how they should run their business based on their goals. We talk how and when to set your business goals, creating your ideal environment, listening to your audience, about the consistency of habits, and how something called the “20 Mile March” is a great lesson in business... and why some thrive while others fail. We also get speci...
How to Get Media Coverage - 001
August 20, 2018 17:09 - 32 minutes - 22.1 MBWelcome to the first episode of Become a Media Maven, a podcast by TV veteran Christina Nicholson. It's for small business owners who need a little help with their marketing strategy to earn big-time publicity. In this episode, Christina shares her view of public relations from both sides of the camera. In this episode, I'm going to tell you why I started this podcast and go straight into some media mentoring. I want to tell you how to start getting media coverage. I'm going to share ...