Festivals VS COVID: How One of the Largest Festivals in North America Adapted

In this episode we discuss the future of concerts and festivals with Mark Monahan. Mark is the CEO of Bluesfest, one of Canada’s largest festivals drawing over 300,000 concertgoers each year.

When COVID struck, Mark’s organization needed to make the hard decision to cancel their summer event. They moved quickly to pivot their events to online. We chat with Mark about how the online experiment went down, their results and whether online concerts are a temporary workaround or permanent part of our concert experiences moving forward.

Check out Bluesfest at https://ottawabluesfest.ca/ and on Twitter: @ottawabluesfest

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