The world is in a state of distraction. Adults are distracted socially and emotionally. Children are distracted by technology and yet I think we are missing the entire point of distraction and its true meaning.

We have become a society that can’t think for ourselves, ask pragmatic questions and watching Netflix and reality TV is somehow widely accepted as entertainment. To be honest, all of this is nothing but a distraction - if it consumes you.

For a vast majority, thinking has become “too hard” or “too time-consuming”. Stillness is uncomfortable and boredom creates distress and severe uneasiness.

Where are we heading? I am asking a serious question here.

In this issue of Authoritti5.0 there is only ONE person in the universe who could help me unpack my concern about the distracting economy and that is best-selling author Nir Eyal, who wrote the book Indistractable.

Nir Eyal is in one word – OUTSTANDING.

He is pragmatic, grounded and brings an innerstanding of distraction by combining his academic and entrepreneurial expertise.

His wisdom is captivating and I encourage you to listen to the podcast interview because you will get a feel of his conviction and passion on this topic.

If you would like to contact Nir, his contact details are below:

W: https://www.nirandfar.com/indistractable/

L: https://www.linkedin.com/in/nireyal/

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