Content and commerce: How to leverage hype to boost sales
BANKNOTES minted by #paid
English - January 17, 2022 18:48 - 17 minutes - 16.1 MBMarketing Business Entrepreneurship brands creator economy creator marketing dtc ecommerce influencer marketing marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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While content and commerce strategy is nothing new to forward-thinking brands, it could require a mindset shift for some businesses who’ve long had a mentality that’s anchored in paid ads. However, making the step towards content and commerce strategy will help you generate hype, and boost sales.
Sounds good, right? Let’s see why the combination of content and commerce is a marriage made in heaven...(Continue).