The Accidental Tech Influencer With Peter Marshall From Ericsson
B2B Social Growth: Presented By Tribal Impact
English - January 25, 2023 15:00 - 38 minutes - 26.7 MBMarketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Why Social Media Is Not Just For Gen Z With Luan Wise
Employee networks have on average 10x more followers than branded accounts (LinkedIn). Did you know that your employees have the potential to become your best influencers?
Join Tribal Impact’s, Sarah Winter and Julia Dixon who’ll be talking to Peter Marshall, Portfolio Marketing Manager at Ericsson, about how he became a social media tech hero!
We'll be learning:
• How Peter got started on LinkedIn and keeps the momentum going
• The training approach used and how to encourage teams to become more active
• How to encourage introverted people to participate
• Scaling up and collaborating with other subject matter experts across the business