25 - Pricing and packaging your SaaS offering (Part 2)

B2B SaaS Marketing Snacks

English - August 11, 2021 21:28 - 11 minutes - 10.4 MB - ★★★★★ - 11 ratings
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Previous Episode: 24 - Pricing and packaging your SaaS offering (Part 1)

Next Episode: 26 - How to define and create your Ideal Customer Profile (ICP)

Continuation of episode 24. Today we continue the conversation from episode 24 on pricing and packaging. We begin with an examination of freemium vs. try-buy and their specific use cases. We address how to set a price and where to start. Lastly we discuss price increases for SaaS products.