219 - ft. Christina Del Villar: Communicating Marketing to the C-Suite: From Objectives to ROI
B2B Marketing and More With Pam Didner
English - July 19, 2022 07:00 - 25 minutes - 18.2 MB - ★★★★★ - 22 ratingsMarketing Business accountbasedmarketing business businessmarketing crm leadgeneration outboundsales salesenablement artificialintelligence b2b b2bmarketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 218 - SOLO: Quick Guide To Emotional Intelligence in the Workplace
A big hello from Raleigh, North Carolina. Welcome to another episode of B2B Marketing & More with Pam. Christina Del Villar is my guest today.
Christina is a B2B marketer, speaker, and author of the Sway book about marketing strategy, revenue and growth.
Our topic today is about communicating marketing to the C-Suite. As we all know, marketing tends to be very complicated, and many marketers have a hard time helping their C-Suite understand marketing’s impact.
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