209 - ft. Darrell Alfonso: How Marketing Automation Empowers the Next-Gen Marketers

B2B Marketing and More With Pam Didner

English - April 05, 2022 07:00 - 28 minutes - 26.8 MB - ★★★★★ - 22 ratings
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Previous Episode: 208 - SOLO: The Fundamentals of Product Positioning

Next Episode: 210 - SOLO: How To Build Better Communication With Your Sales Team

Hello, and welcome to another episode of B2B Marketing & More. I have a return guest this time: Darrell Alfonso, a global marketing operations manager at Amazon Web Services, martech instructor and speaker.

I interviewed Darrell back in 2020, about marketing automation and what makes it a must-have for modern marketers. Obviously, many things have changed in the past one and a half years. So I invited Darrell back, and we're going to have a little chat about marketing automation and some of his changes in both professional and personal life.

Tune in to learn how marketing automation empowers the next generation of marketers.

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If you want to chat, reach out on any social media channels or email me at [email protected].

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