201 - ft. Steve Kearns: Scale Your Global Business With a Centralized Content Strategy (A LinkedIn Case Study)

B2B Marketing and More With Pam Didner

English - February 01, 2022 08:00 - 28 minutes - 19.9 MB - ★★★★★ - 22 ratings
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Previous Episode: 200 - SOLO: Starting a New Job? Three Tips To Ensure Success

Next Episode: BONUS: LinkedIn's Steve Kearns on Blog Submissions and Boosting SEO

Hello, from Portland, Oregon. Welcome to another episode of B2B Marketing & More. My guest is Steve Kearns, Head of Blog and Social Media Marketing for LinkedIn Marketing Solutions.

Today's episode is about scaling global business with a centralized content strategy. We had such a great conversation while recording the show, so I decided to break it into two parts. So, if you want to scale your content across regions, stay tuned for Part 2, to hear more of the business nuggets.

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