B2B Growth: Your Daily B2B Marketing Podcast artwork

435: Fundamentals of Data-Driven Sales-Marketing Alignment w/ Lena Shaw

B2B Growth: Your Daily B2B Marketing Podcast

English - May 20, 2017 09:00 - 32 minutes - 22.1 MB - ★★★★★ - 309 ratings
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Previous Episode: 434: The Role of CRO w/ John Barrows
Next Episode: 436: Building a Structure Around a Culture for Alignment w/ Keenan

In this episode we talk to Lena Shaw, Director of Marketing and Growth at LeadGenius.