Turn Your Win-Slides into Win-Stories
B2B Content Marketing: The Content Callout Podcast
English - October 06, 2020 07:00 - 21 minutes - 17 MB - ★★★★★ - 29 ratingsMarketing Business Entrepreneurship Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Mike Morrison: The Reluctant Influencer + Content Genius
Next Episode: Chinae Alexander Shares the TRUTH About Influencers
There is often a complete disconnect between marketing and sales. Salespeople need to be armed with the right content and the right information to do their jobs right. How can marketers help them do that? What should that narrative look like? David Priemer—a complete master of sales—shares his insight, experience, and strategies in this episode of Content Callout. If you’re ready to create a more compelling sales experience for your customers, don’t miss this episode!
Outline of This Episode [1:39] Rapidfire actionable tactics + strategies [2:30] Lose win-slides and use win-stories [5:03] Move away from academic and abstract [8:23] Arm your sales team with the right content [10:26] Tactics to ensure your sales team is confident [17:20] David’s final words of wisdom Resources & People Mentioned David’s Book: Sell the Way You Buy Connect with David Priemer Cerebral Selling Connect on LinkedIn Follow on Twitter Connect With the Content Callout Team https://ContentCallout.com
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