Mean People Suck [So What Do You Do?] Ep #24

B2B Content Marketing: The Content Callout Podcast

English - January 19, 2021 10:00 - 23 minutes - 18.8 MB - ★★★★★ - 29 ratings
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Previous Episode: Subscription Model Marketing with Tru Earth Co-Founder Ryan McKenzie, Ep #23

Next Episode: SkipTheDishes: Driving Innovation + Building Relationship

Are we emphasizing the wrong areas of marketing? Are we creating the perception that all marketers do is run ads? Are marketers playing the blame game and pointing fingers at the “mean people” they report to for their lack of success? In this episode of Content Callout, Michael Brenner—the CEO of Marketing Insider Group and author of two amazing books—shares how marketers can change the perception of them—and how to market with empathy. Don’t miss it!