Why Most B2B Ads Suck

B2B Better

English - March 11, 2021 21:00 - 5 minutes - 3.58 MB
Marketing Business marketing b2b business content social copywriting Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: How to Use LinkedIn for More Than Just Lead-Gen w/ Charlie Whyman

Next Episode: Can Clubhouse Work in B2B? w/ Josh Krakauer

In this episode, I talk about why most B2B ads suck.

Or at least they do according to a new report from the LinkedIn B2B Institute and System1.

I break down the main findings from the research, specifically why this is the case and how to develop more effective creative, plus talk through the benefits of long-term thinking when it comes to building a brand.

This is real advice for the everyday B2B marketer who wants to be better.

Also - why not check out my weekly newsletter, The B2B Bite, where I break down marketing strategy and tactics for B2B leaders into fun-size, actionable chunks?

Head over here: b2bbite.substack.com

You can also follow me on LinkedIn.

Head over here: linkedin.com/in/jasonbradwell/

Got a marketing problem you just can seem to unstick? Pick a time and we'll jump on a call to talk it out. Free of charge. No obligation to anything. Organise a free 30-minute strategy call.

Head over here: calendly.com/jasonbradwell/30-minute-consultation-call