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Tell Me Why... You Need Pop Culture in B2B Marketing w/ Brianne Fleming

B2B Better

English - November 21, 2020 18:00 - 35 minutes - 24.3 MB
Marketing Business marketing b2b business content social copywriting Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed


In this episode, I sit down with Brianne Fleming, all-round pop culture aficionado and marketing guru.

We talk about how B2B companies can inject some fun into their messaging by leveraging pop culture while not dropping the ball on hitting their MQL quota.

This is real advice for the everyday B2B marketer who wants to be better.

You can follow Brianne on Twitter here: @brianne2k
Or check out her website: briannefleming.com

Click here if you want to hear more about the Trainual case study we speak about in this episode.


Also - why not check out my weekly newsletter, The B2B Bite, where I break down marketing strategy and tactics for B2B leaders into fun-size, actionable chunks?

Head over here: b2bbite.substack.com

You can also follow me on LinkedIn.

Head over here: linkedin.com/in/jasonbradwell/

Got a marketing problem you just can seem to unstick? Pick a time and we'll jump on a call to talk it out. Free of charge. No obligation to anything. Organise a free 30-minute strategy call.

Head over here: calendly.com/jasonbradwell/30-minute-consultation-call

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