ETAO International Group and Aaliance Insurance Form a Strategic Partnership

Aaliance Insurance (“Aaliance”) joined ETAO to offer healthcare insurance solutions that complement ETAO International Group...

Aaliance Insurance (“Aaliance”) joined ETAO to offer healthcare insurance solutions that complement ETAO International Group (“ETAO”) fully integrated digital health ecosystem. This includes medical, research, and insurance services. Aaliance’s insurance products meet the needs of patients by providing access to ETAO’s top-quality medical services at a reasonable price. Aaliance’s customers are looking for superior health management, disease prevention and high-quality treatment services. The ETAO digital healthcare ecosystem offers solutions to their problems. The partnership between ETAO & Aaliance enhances health maintenance services and reduces costs for both Aaliance & ETAO.

Aaliance’s mission consists of providing affordable health insurance and better health management. Aaliance’s integration with ETAO’s value-added services medical services bolsters ETAO’s holistic healthcare ecosystem. The ETAO’s medical management and health solutions offer valuable and satisfying solutions for Aaliance customers. This comprehensive care offers greater convenience to the insured and increases customer retention. Patients have access to the ETAO medical and pharmaceutical services, but they also have the option to purchase insurance from Aaliance Insurance for better treatment and financial support to help pay for advanced and comprehensive treatment.

Kenneth Liang, an independent member of ETAO International Group’s board and chairman of its Nomination Committee, is Kenneth Liang. He is a former AIG Asia executive manager with over 40 years experience. He was also a director at TW Insurance Brokers Co. Ltd.- Taiwan for six year, where he focused on regional market penetration, recruitment, succession plans, and business expansion. Mr. Liang says:

The Chinese market for medical services is vast, but it is also fragmented. Small innovations can have a significant impact on the market and provide market advantages. The ETAO-Aaliance partnership improves on the innovative medicine plus insurance business model that was pioneered by industry unicorns Meditrust (meditrusthealth.com), Medbank (medbanks.cn) and Yuanxin Healthcare Technology (www.beijingyuanxin.com).

The Partnership’s strength comes from ETAO’s unique mix of foreign and domestic medical resources, and digital medical capabilities. This is combined with Aaliance’s innovative insurance and management business model. Partnership will create patient-centric synergies which cannot be duplicated by any other competitors and will support their growth in the market.

The average Chinese citizen has very few options for supplementary health insurance. The ETAO-Aaliance partnership sees an enormous market for their products, which will help address the priority of the Chinese government to “avoid poverty caused or exacerbated by illness” and “avoiding the return from poverty caused or aggravated by illness.” Aaliance Insurance already provides these services to the following cities: Tai’an and Zaozhuang, Shandong Province, Anyang, Henan Province; Xiamen, Fujian Province. Millions of rural and urban residents will benefit from the ETAO-Aaliance partnership arrangement in 2021-2022. This partnership allows ETAO clients to avoid financial distress during illness. It also provides excellent care that can lower the risk of serious illnesses, reduce insurance claims and lower insurance costs.

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